Area Sales Manager
Flip Slide Consultancy · Surat, Gujarat, India
Apply & track with Apply Edge🚨 WE’RE HIRING | AREA SALES MANAGER (ASM) – FMCG📍 Location: South Gujarat🏢 Industry: FMCG💼 Experience: 10–15 Years👔 Department: Sales & DistributionAbout the RoleWe are looking for an experienced and result-oriented Area Sales Manager (ASM) to drive sales growth, strengthen the distribution network, and expand market presence across South Gujarat.The ideal candidate should have strong hands-on experience in FMCG Sales, Distributor Management, Channel Development, and Market Expansion, along with good knowledge of the South Gujarat market. Key Responsibilities
- Manage and develop relationships with Distributors, Super Stockists & C&F Agents
- Drive Primary & Secondary Sales and achieve assigned targets
- Identify, appoint, and develop new distributors and channel partners
- Expand market coverage and develop new markets within the assigned territory
- Conduct regular market visits and monitor market execution
- Build strong relationships with distributors, retailers, and channel partners
- Ensure product availability and effective distribution across the territory
- Monitor competitor activities, market trends, pricing, and schemes
- Track sales performance and prepare regular MIS & sales reports
- Follow up on collections, outstanding payments, and distributor-related issues
- Train, guide, and support the sales team to improve market productivity
- Ensure effective implementation of company sales strategies and promotional activities Key Requirements
- 10–15 years of relevant experience in FMCG Sales
- Minimum 6 years of experience in Sales Agency / Distributor Management
- Strong understanding of FMCG distribution and channel sales
- Good knowledge of the South Gujarat market
- Strong distributor and retail network will be preferred
- Proven track record of achieving sales targets
- Excellent communication, negotiation, and relationship-management skills
- Strong analytical and MIS reporting abilities
- Willingness to travel extensively across the assigned territory
- Strong on-ground market exposure and execution capabilities🎯 What We’re Looking ForA hands-on FMCG sales professional who can build distribution, expand market reach, drive secondary sales, manage channel partners, and deliver consistent business growth.📩 Interested candidates can share their updated CV while applying.📍 Job Location: South Gujarat