Art Director

About KYDRAKYDRA is a Singapore activewear brand. We design our own range, manufacture it ourselves and sell direct to our customers online. We have been building since 2018 and we are still small enough that the work you do is visible on the brand within the week.About the RoleYou will own how KYDRA looks. Every shoot begins with your direction and ends with your selects, and you will set the visual standard the rest of the brand works to, across product photography, social, campaigns and the website. You will work directly with both founders, in a team small enough that decisions get made in the room.What You'll DoDefine and maintain KYDRA's visual identity across all channelsTurn our brand guidelines into a clear, practical shot list for every shootArt-direct on set: styling, composition, framing, and the call on whether a shot worksSelect final images and give direction on the editPlan the shoot calendar with the team, and liaise on dates, models, locations and which products are readyReview what we publish each month and keep the standard sharpBrief and work alongside our photographers and freelancersWhat You'll Bring3+ years art directing for consumer brands, in-house or agencyA portfolio that shows a brand you shaped visually, not only individual imagesThe ability to take a written brand guideline and produce a shoot plan from itConfidence directing lean, fast shoots as well as full campaign daysA strong eye for styling, colour and composition, and the words to explain your choicesBased in Singapore and able to be on setNice to HaveFashion, activewear, beauty or lifestyle experienceComfort directing video as well as stillsExperience working directly with founders in a small teamWhy Join UsFull ownership of the brand's visual direction, with no layers to work throughA studio in our own office and a product range we control end to endDirect access to the founders and a short path from idea to shootRoom to grow the creative function as the business grows