Assistant Trade Marketing Manager

About the roleMcGregor Boyall is partnering with a leading food and beverage business to appoint a Trade Marketing Manager. The role sits at the intersection of brand and sales, translating category strategy into in-market execution across modern trade, general trade and foodservice channels.Key responsibilitiesDevelop and execute channel-specific trade marketing plans to drive availability, visibility and sales conversionOwn trade spend and promotional budgets, ensuring investment is aligned to growth priorities and delivers measurable ROIDesign and deliver in-store activation, point-of-sale and promotional campaigns across key accountsPartner with sales teams and distributors to strengthen route-to-market and improve execution standardsBuild and maintain category and shopper insights to inform channel plans and customer negotiationsTrack distribution, sales and promotional performance, identifying gaps and driving corrective actionSupport new product launches with channel-ready plans, listings and activationWork cross-functionally with brand, sales, supply chain and finance to embed trade priorities into commercial plansWhat you'll bring5+ years in trade marketing, category management or commercial roles within food and beverage or wider FMCGExperience working principal side with distributors and key accounts in the GCCStrong commercial acumen, with the ability to link trade investment to revenue and margin outcomesAdvanced Excel and PowerPoint, with confidence handling sales and market dataProven track record of in-store activation and promotional executionBachelor's degree in Business, Marketing or a related discipline