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Assistant Vice President

Coyne PR · Parsippany, NJ

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Here’s What You’ll Be DoingCoyne is looking for an experienced Assistant Vice President to join our growing Business/Industry group. You will have a strong understanding of business-to-business and corporate communications, with the ability to develop integrated public relations programs for organizations operating in complex industries.You will be a big-picture thinker, strategic counselor, idea generator and media relations strategist across multiple client accounts. As a trusted day-to-day point of contact, you will help lead client strategy, oversee account management and develop communications programs that elevate corporate reputation, engage key stakeholders and support business objectives.This role will involve media relations, executive visibility, thought leadership, industry influencer engagement, issues and crisis communications, content development, event planning and collaboration with internal and external partners.Here Are the SpecificsDevelop integrated client strategies, communications plans and budgetsServe as a strategic advisor and day-to-day client contactLead client account management and campaign executionDevelop and execute proactive media relations programs across business, trade and industry mediaIdentify opportunities for executive visibility, thought leadership and speaking engagementsMonitor industry trends and translate them into communications opportunitiesLead or participate in creative and strategic planning sessionsManage vendor and partner relationshipsSupport issues management and crisis communications effortsOversee and mentor junior staffMeasure program results and provide clients with meaningful insights and recommendationsWhat You Should HaveBachelor’s degree7+ years of public relations or strategic communications experience on the agency side or in-houseExperience developing communications programs for B2B, corporate or industry-focused clientsStrong understanding of business, trade and industry media landscapesProven ability to secure meaningful media coverage and guide teams in developing compelling story anglesExperience with executive communications, thought leadership and/or corporate reputation programsAbility to think strategically and creatively while serving as a solutions-oriented problem solverStrong written and verbal communication skillsExcellent client management, project management and organizational skillsExperience managing, mentoring and developing a teamAbility to work collaboratively across teams and manage multiple priorities in a fast-paced agency environment