Asst. Manager, Project & Business Analytics
LA'AM Ltd. · Mirpur, Dhaka, Bangladesh
Apply & track with Apply EdgeLa'am Ltd. is hiring a hybrid Asst. Manager, Data Analyst &Marketing Project Manager to bridge business data and executable strategy. You'll analyze business performance, build visual reports, and convert insights into projects you own end-to-end working across Marketing, Sales, Operations, Product, and Finance to ensure decisions are data-backed and executed well. Strong B2C acumen is essential: you should be able to read the current state of the business and forecast what's next.Key ResponsibilitiesAnalyze sales, marketing, customer behavior, and operations data to identify trends and opportunities across the B2C customer journey (acquisition, retention, churn, LTV, conversion funnels)Build and maintain dashboards/reports that give leadership and teams clear visibility, covering both current-state analysis and forecastingConvert findings into actionable project proposals prioritized by impact, feasibility, and resources with defined scope, goals, KPIs, and success metricsOwn projects end-to-end: build timelines, allocate tasks, manage risks/blockers, and maintain documentation and status reporting for leadershipPartner with Marketing, Sales, Product, and Operations to align on data-driven priorities, facilitate meetings, present findings, and support campaigns with targeting, segmentation, and performance trackingRequired Skills & QualificationsAdvanced Excel/Google Sheets, SQL, and Power BI or Tableau (Python or R preferred), with the ability to build forecasts and trend models from historical dataSolid understanding of B2C metrics (CAC, LTV, retention, conversion rate, AOV, churn, funnel analysis) and experience with GA, Meta Ads Manager, or CRM dataProven end-to-end project management experience (ideally marketing/business context), proficient with tools like Trello, Asana, Monday.com, ClickUp, or Jira, with strong multi-stakeholder organizationStrong data storytelling and communication skills, with a proactive, ownership-driven mindset suited to fast-paced B2C environmentsPreferred QualificationsBachelors in Business, Data Analytics, Statistics, Marketing, or related field2-4+ years as a data/business analyst, marketing PM, or combined role, ideally in e-commerce, retail, D2C/B2C, or a related consumer-facing industryFamiliarity with A/B testing and campaign performance analysisWhat Success Looks Like in This RoleLeadership has clear, real-time visibility into business performanceData-driven projects are consistently identified, launched, and delivered on timeCross-functional teams operate on shared, data-backed prioritiesThe business has a reliable forecast to plan ahead, not just react to the pastSalary: BDT. 35,000 - 40,000