Brand Manager

Brand Manager | Cosmetics & Perfumes

Location: Dubai, UAEExperience: 5+ yearsIndustry: Cosmetics & Perfumeslooking for an experienced brand manager with a strong background in branding, preferably within the cosmetics and perfume industry, to lead brand strategy, positioning, and growth in the UAE market.Key Responsibilities

• Develop and implement comprehensive brand strategies aligned with business objectives
• Manage brand positioning, identity, messaging, and overall brand image
• Lead product launches, campaigns, promotions, and brand activations
• Develop and execute marketing plans across digital, social media, retail, and other channels
• Conduct market research and monitor consumer trends, competitors, and market opportunities.
• Manage brand budgets and monitor campaign performance and ROI
• Work closely with Sales, Marketing, Product Development, and Retail teams
• Collaborate with agencies, influencers, media partners, and other external stakeholders
• Ensure consistent brand communication across all customer touchpoints
• Analyze sales and market performance and recommend strategies to drive brand growth.Key Requirements
• 5+ years of experience in brand management or branding
• Strong experience in the cosmetics, beauty, fragrance, or perfume industry is highly preferred.
• Proven experience developing and executing brand strategies and marketing campaigns
• Strong understanding of UAE/GCC consumer markets
• Excellent communication, project management, and analytical skills
• Creative mindset with strong commercial awareness
• Ability to manage multiple projects and work with cross-functional teams