Brand Manager

Key ResponsibilitiesDevelop and implement brand strategies aligned with the company's business objectives.Build and maintain consistent brand positioning across marketing channels.Plan and execute marketing campaigns, promotional activities, and brand awareness initiatives.Conduct market research and competitor analysis to identify market trends and growth opportunities.Develop marketing content, presentations, brochures, product catalogues, and other brand communication materials.Manage digital marketing initiatives, including social media, website content, and online brand visibility.Coordinate with internal teams, external agencies, designers, and vendors to execute marketing activities.Support product launches, exhibitions, trade fairs, and industry events.Monitor campaign performance, analyse marketing metrics, and recommend improvements.Ensure consistency in brand identity, messaging, and visual communication across all platforms.Track marketing budgets, campaign expenses, and return on marketing investments.Collaborate with the sales team to develop marketing materials and support business development initiatives.Required Qualifications & SkillsBachelor's degree in Marketing, Business Administration, or a related field; MBA in Marketing preferred.International market exposure and experience in global marketing or B2B business development preferred.6-10 years of relevant experience in brand management or marketing.Strong understanding of brand strategy, market research, and marketing communications.Experience in digital marketing, social media, and campaign management.Excellent communication, presentation, and project management skills.Proficiency in MS Office and familiarity with e-commerce platformsCreative thinking, analytical ability, and strong coordination skills.Preferred Candidate ProfileExperience in B2B marketing, manufacturing, chemicals, fragrances, or related industries will be an advantage.Ability to manage multiple projects and work collaboratively with cross-functional teams.A proactive approach to improving brand visibility and market presence.Interested candidates may share their updated CV on hr@aquilaorganics.com