Brand Manager – Food Service

We are looking for an experienced Brand Manager to drive brand growth, customer acquisition, and market execution within the HORECA / Food Service sector in Saudi Arabia.

Key Responsibilities

Execute brand strategy and maintain premium brand positioning across the market.Drive brand activations, visibility, POSM deployment, and in-market execution.Identify and acquire high-potential HORECA customers and develop long-term relationships.Develop product proposals and SKU recommendations based on customer needs and profitability.Work closely with Sales teams to support account growth and customer engagement.Coordinate with Category Management, Supply Chain, and other internal teams on forecasting, availability, and order planning.Support sales teams through product training, market insights, pricing inputs, customer presentations, and product demonstrations.Coordinate with brand/principal teams on market requirements, POSM, and special requests.Analyze sales, customer consumption, pricing, margins, competitor activity, and overall brand performance.Maintain forecasts, brand trackers, customer pipelines, and performance reports to support commercial decision-making.

Requirements

Bachelor’s degree in Business, Marketing, Hospitality, or a related field.5–7 years of experience in Brand Management, HORECA Sales, or premium beverage brands.Strong experience in customer development and commercial execution.Strong analytical, forecasting, and commercial planning skills.Experience working with suppliers is an advantage.Strong communication, collaboration, decision-making, and relationship management skills.