Brand Marketing Manager
ZEEKR极氪 · Dubai, United Arab Emirates
Apply & track with Apply EdgeWhat You'll DoNew Launch Strategy: Partner with subsidiaries and distributors to develop and execute localized integrated marketing campaigns for new vehicle launches.Brand & Communication Planning: Translate corporate marketing strategy into regional brand development and communication plans — crafting compelling campaign concepts, content direction, and communication cadence.PR Solutions: Lead early-stage research, positioning, and planning of PR initiatives, delivering integrated communications solutions that build the Geely brand.Execution & Optimization: Align with distributors on localized creative assets and TVC scripts; manage marketing reimbursement standards, oversee advertising execution with continuous optimization, and drive PR initiatives to landing.Brand Building: Own and elevate the Geely Auto brand image in your designated markets.What We're Looking ForBachelor's degree or above in Marketing, Advertising, Journalism, Communications, English, Russian, Spanish, Arabic, or a related field.5+ years of overseas marketing/communications experience, preferably in the automotive industry.Full professional proficiency in English as a working language; Arabic or other regional languages are a strong plus.Strong cross-functional communication and coordination skills across cultures and time zones.Proven execution capability — able to take strategy from deck to delivery.Why GeelyA global automotive group at an inflection point of international growthHigh-visibility role with regional ownership and real impactCross-cultural team and exposure to headquarters strategy