Brand Strategist

Role DescriptionThe Brand Strategist is a full-time, on-site role based in Unaizah. This role owns the strategic foundation of every brand we build — shaping how a client's business is positioned, understood, and remembered before a single visual is designed.Day-to-day tasks include conducting market and competitor research, defining each client's brand foundation (mission, vision, brand story), and establishing tone of voice and brand vocabulary for every project. The Brand Strategist leads client discovery sessions, translates research into a clear creative brief, and works closely with the design and content teams to ensure every deliverable — from the logo to the packaging — reflects a consistent, well-defined brand identity. The role also involves presenting strategic recommendations directly to clients and defending them with confidence.Qualifications- Skills in Brand Strategy and Brand Development to define and evolve a client's brand positioning- Skills in Branding and Brand Architecture to ensure consistency across visual and verbal identity- Strong communication and presentation skills to lead client discovery sessions and present strategy with confidence- 2+ years of experience in brand strategy, marketing, or a related agency environment- Ability to analyze market data, competitor landscapes, and audience insights to inform brand decisions- Strong project management skills, with the ability to manage multiple client projects and meet deadlines- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience- Fluency in Arabic and English, written and spoken- Familiarity with branding and marketing tools; understanding of both digital and traditional marketing channelsCertifications (preferred, not required)- Certified Digital Marketing Professional (CDMP)- E-Marketing Certificate (CAME-EMC)- Project Management Professional (PMP) — a plus, not required