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Business Development and Outreach Executive

DreamLife Studios · Ikeja, Lagos State, Nigeria

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About the jobDreamLife Studios is a growth marketing agency that helps brands create, capture, and amplify experiences that drive attention, engagement, and business growth.We are looking for a Business Development & Outreach Executive to help build a consistent pipeline of qualified business opportunities for DreamLife Studios.This role combines prospect research, outbound outreach, lead qualification, relationship development, CRM management, and early-stage business development.You will be responsible for identifying the right companies, reaching the right decision-makers, starting relevant conversations, qualifying opportunities, and moving promising prospects toward sales meetings.Location: Ikeja, LagosWork Type: Full-time, OnsiteThe RoleThe Business Development & Outreach Executive will sit at the front end of DreamLife Studios' commercial function.You will work closely with the CEO and, as the commercial team grows, the Business Development & Partnerships function.The role is not simply about sending messages or generating contact lists. You will be expected to understand DreamLife's target market, identify potential business needs, create meaningful conversations, qualify prospects, and consistently generate opportunities that can progress into revenue.What You'll Do1. Business Development & ProspectingResearch companies, brands, organizations, institutions, event organizers, and other potential clients.Identify businesses that fit DreamLife Studios' target market and commercial priorities.Identify decision-makers and relevant contacts within target organizations.Build and maintain a healthy pipeline of potential business opportunities.Identify potential client needs, campaigns, events, market activity, and other signals that may create opportunities for DreamLife.Develop new prospecting opportunities through research, networking, referrals, LinkedIn, email, WhatsApp, phone, and other relevant channels.2. Outreach & Relationship DevelopmentInitiate professional conversations with prospective clients and business contacts.Develop personalized outreach based on prospect research and business context.Communicate DreamLife's value proposition clearly and professionally.Follow up consistently with prospects.Build early-stage relationships with decision-makers and potential clients.Respond appropriately to prospect questions, requests, and expressions of interest.Identify opportunities that require further commercial engagement and escalate them appropriately.3. Lead QualificationAssess prospects based on business fit, potential need, timing, decision-making authority, and commercial potential.Distinguish between general contacts, engaged prospects, qualified leads, and genuine business opportunities.Identify the needs or challenges that DreamLife may be able to address.Gather relevant information before escalating opportunities to the next stage.Schedule qualified discovery meetings with the appropriate DreamLife team member.Provide clear background information and notes before meetings.4. CRM & Client ManagementManage and maintain DreamLife's CRM and other client management tools.Keep prospect and contact information accurate and up to date.Record communication history, qualification status, follow-ups, opportunity stages, next actions, and relevant notes.Ensure every active prospect has a clear next step and follow-up date.Maintain accurate records that can be accessed and managed by the wider DreamLife team.Ensure prospect and client information is documented within company systems rather than maintained exclusively in personal records or communication channels.5. Pipeline & Follow-UpManage assigned prospects through the early stages of the commercial pipeline.Monitor follow-up schedules and ensure opportunities do not become inactive unnecessarily.Track responses, meetings, proposals, and other developments.Maintain momentum across active conversations.Escalate high-potential opportunities to the relevant senior team member.Support the handover of qualified opportunities for deeper sales engagement.6. Reporting & Commercial IntelligencePrepare weekly business development and outreach reports.Track prospects researched, contacts made, responses, conversations, qualified leads, meetings, and opportunities generated.Monitor outreach performance and identify patterns in successful and unsuccessful approaches.Recommend improvements to prospect targeting, messaging, channels, and follow-up.Provide market and prospect insights that can improve DreamLife's commercial strategy.What We're Looking ForWe are looking for someone who:Is commercially curious and interested in how businesses grow.Has strong research and online investigation skills.Is confident communicating with professionals and decision-makers.Has strong written and verbal communication skills.Is proactive and comfortable initiating conversations.Is persistent and disciplined with follow-up.Can identify opportunities rather than simply wait for leads.Is organized and detail-oriented.Can manage multiple prospects and conversations simultaneously.Is comfortable working with targets and measurable performance expectations.Can manage CRMs, prospecting platforms, and client management tools.Is able to maintain accurate records and follow structured processes.Learns quickly and responds well to feedback.Is resourceful and capable of finding information independently.Demonstrates professionalism, integrity, ownership, and discretion.Experience1–3 years of experience in any of the following is preferred:Business developmentSalesLead generationCustomer acquisitionClient relationship managementAccount managementPartnershipsMarketingCustomer successClient serviceExperience with CRM platforms, Apollo or similar prospecting tools, LinkedIn, Google Workspace, spreadsheets, and other business development tools is an advantage.Candidates with less experience but strong demonstrated commercial ability are encouraged to apply.What Success Looks LikeSuccess in this role is not measured simply by the number of calls or messages made.You will be expected to consistently move prospects through:Research → Outreach → Conversation → Qualification → Meeting → OpportunityKey performance indicators will include:Quality of prospects identifiedOutreach activityMeaningful conversationsQualified leadsMeetings generatedOpportunities createdPipeline contributionFollow-up consistencyCRM accuracyConversion from outreach to qualified opportunityCompensation & GrowthSalary: ₦120,000–₦180,000 per month, depending on experience and demonstrated capability.In addition to the base salary, the role is eligible for performance-based commission and bonuses tied to defined business development and revenue-generation targets.Commission will be governed by DreamLife Studios' Commission Policy, which will specify qualifying opportunities, commission rates, payment conditions, revenue collection requirements, and eligibility requirements.A successful candidate can progress into:Business Development & Outreach Executive↓Senior Business Development Executive↓Business Development & Partnerships Executive↓Business Development & Partnerships Manager↓Head of Growth & Strategic PartnershipsHigh-performing team members will have opportunities to take on greater responsibility for client acquisition, strategic partnerships, commercial strategy, and revenue growth as the company expands.Why Join DreamLife Studios?You will have the opportunity to:Develop practical business development and sales skills.Work directly with brands, organizations, events, and business leaders.Gain hands-on experience with CRM and commercial management systems.Develop valuable prospecting, communication, qualification, and relationship-building skills.Work within a growing marketing and growth agency.Build a clear career path into business development and commercial leadership.Contribute directly to DreamLife Studios' growth.Hiring ProcessOur recruitment process includes:Application reviewPractical business development and prospecting assessmentInterviewPaid trial periodFinal selectionWe value ownership, consistency, integrity, execution, curiosity, resilience, commercial thinking, and a growth mindset.How to ApplySend your CV in PDF format and a brief cover letter to:shadrach@dreamlifestudios.com.ngSubject: Business Development & Outreach Executive – Your NameIn your cover letter, answer:If you were given 100 potential companies, how would you identify the 20 that DreamLife Studios should prioritize, and how would you approach them?Only qualified candidates will be considered.