Business Development Strategist (Agency)

We are seeking an experienced Business Development Strategist to drive proactive growth initiatives and develop targeted outbound campaigns within a professional services environment. This role will partner closely with business development leadership and subject matter experts to identify new business opportunities, create strategic messaging, and execute data-driven campaigns that generate qualified pipeline.Key Responsibilities:Develop and execute integrated business development and account-based marketing campaigns.Partner with leadership and subject matter experts to create thought leadership and market-facing content.Build and segment target audiences using CRM and prospecting platforms.Manage campaign execution, email outreach, audience development, and follow-up strategies.Track campaign performance and optimize engagement, meeting generation, and pipeline growth.Qualifications:5+ years of business development, growth strategy, account-based marketing, or CRM experience within a professional services, communications agency, management consulting, or similar B2B consulting environment.Proven experience developing strategic outbound campaigns that generate new business opportunities.Strong experience with HubSpot CRM; experience with Apollo or similar prospecting tools is preferred.Excellent communication, organizational, and stakeholder management skills.Ability to collaborate with senior leaders and manage multiple strategic initiatives simultaneously.