Business Growth & Operations Specialist

We are looking for an experienced Business Growth & Operations Specialist to support WorldFirst’s growth in Thailand. This role will play a key part in driving business initiatives, improving operational performance, and helping WorldFirst strengthen its position as a leading cross-border payment solutions provider for businesses in Thailand.This is a newly created role reporting directly to the Country Manager. It offers a strong opportunity to make a meaningful impact on the growth and performance of the Thailand business.ResponsibilitiesWork closely with key stakeholders to align business performance with company objectives, identify growth opportunities, and drive initiatives that deliver meaningful commercial impact.Develop and execute business growth and operational improvement initiatives, including data analysis, market and competitor research, business requirement documentation, GTM planning, and cross-functional project implementation.Track and monitor the performance of key initiatives, generate insights from data, and translate findings into clear actions and recommendations.Gather feedback from customers, partners, sales, and marketing teams on product enhancements, new features, and market needs, with the goal of positioning WorldFirst solutions as best-in-class in Thailand.Bridge product knowledge across sales and marketing teams by conducting commercial trainings on new product features and launches, including value proposition, target audience, competitive positioning, and use cases.Work with internal teams to create product documentation, feature guides, and customer-facing materials aligned with product specifications to support successful rollouts.Support ad-hoc business initiatives and strategic projects for the Thailand market.RequirementsMinimum 5 years of relevant experience in business growth, business operations, commercial strategy, GTM, product operations, or a similar role, preferably within e-commerce, payments, fintech, or technology industries.Strong commercial acumen, analytical thinking, and a results-oriented mindset.Strong project management skills, with the ability to manage multiple priorities and communicate effectively across teams.Demonstrated ownership, resourcefulness, and accountability in delivering business objectives.Fluent in both Thai and Mandarin.Able to adapt and operate effectively in a fast-paced environment.Willingness to travel for business when required.