Channel Marketing Manager - Partnerships

Department: Marketing

Location: LondonCompensation: £50,000 - £55,000 / yearDescription

Job Title: Channel Marketing Manager - PartnershipsSalary: £50,000 - £55,000

Location: Hybrid (1-2 days per week in London office)At Pod, we're accelerating the transition to electric vehicles by making charging simple, smart and accessible.

As our Channel Marketing Lead, Partnerships, you'll play a pivotal role in driving growth through our indirect sales channels and strategic partners.You'll own the marketing strategy and execution across key partner segments including wholesalers, installers, automotive OEMs and dealerships, fleet and leasing providers, homebuilders, and energy companies. Working at the intersection of Marketing, Sales and Partnerships, you'll create compelling go-to-market programmes that enable partners to sell Pod effectively, generate demand, and deliver measurable revenue growth.Reporting to the Head of Partnerships & Commercial Marketing, you'll have the opportunity to shape how Pod goes to market through partner ecosystems and help establish Pod as the leading EV charging partner across multiple industries.Here's what our Head of Partnerships & Commercial Marketing had to say:"As Channel Marketing Lead, Partnerships, you'll have a unique opportunity to define how Pod engages and grows through its partner ecosystem. From major automotive brands and energy providers to installers and homebuilders, you'll help create the marketing strategies and programmes that drive demand and revenue through some of our most important commercial relationships. This is a highly visible role with significant ownership, where you'll be trusted to challenge, innovate and shape our approach as we scale. If you enjoy combining strategic thinking with hands-on execution and want to play a key role in the energy transition, this is the role for you."‎What You'll DoLead Channel Marketing StrategyYou'll develop and own the channel marketing strategy across indirect sales and partnership channels, ensuring activity aligns with wider commercial objectives and contributes directly to revenue growth. You'll identify opportunities to expand reach, deepen partner engagement, and increase partner-generated demand.Develop Go-to-Market PlansWorking closely with the B2B Acquisition Manager and Partnerships team, you'll create and deliver go-to-market plans for partner propositions, product launches, campaigns and new channel opportunities. You'll ensure marketing activity supports both partner acquisition and retention goals.Drive Partner Marketing CampaignsYou'll plan, execute and optimise integrated co-marketing campaigns with partners, combining digital, content, events and account-based marketing approaches to generate pipeline and revenue. You'll continuously test and refine activity based on performance insights.Own Partner Enablement ProgrammesYou'll create and manage the marketing resources, sales tools and communications that enable partners to position, promote and sell Pod effectively. You'll ensure partners have everything they need to succeed while strengthening long-term relationships.Lead Events and Industry EngagementYou'll develop and deliver a calendar of partner-focused events, including partner engagement programmes, acquisition events, trade shows, webinars and industry opportunities that increase Pod's visibility and commercial impact.Measure Performance and Optimise ResultsYou'll establish channel marketing KPIs and reporting frameworks, tracking the effectiveness of campaigns, events and partner initiatives. Using data and commercial insight, you'll identify opportunities to improve performance and maximise return on investment.Partner Closely with SalesYou'll work alongside Sales and Partnerships teams to understand partner needs, identify growth opportunities and develop programmes that support channel development, engagement and retention.Bring Market Insight into StrategyYou'll stay close to market developments, customer behaviour and competitor activity across partner channels, translating insight into actions that strengthen Pod's market position and commercial performance.Manage Budget and InvestmentYou'll own and manage channel marketing budgets, making informed decisions on where to invest resources to achieve the strongest commercial outcomes and partner impact.What You'll BringProven Channel Marketing ExperienceYou'll have strong B2B marketing experience within partner, channel or alliance marketing environments, with a demonstrated track record of driving commercial results through partner ecosystems.Strategic and Commercial ThinkingYou'll understand how marketing contributes to pipeline, revenue and business growth, and be confident translating commercial objectives into actionable marketing programmes.Strong Multi-Channel Marketing ExpertiseYou'll have experience across account-based marketing, digital campaigns, content marketing, events and partner co-marketing, with the ability to prioritise effectively across multiple initiatives.Campaign Development and ExecutionYou'll have successfully built and delivered marketing campaigns from strategy through execution, measurement and optimisation, balancing creativity with commercial outcomes.Outstanding Relationship Building SkillsYou'll be an excellent communicator who can build credibility with senior stakeholders, collaborate cross-functionally, and develop strong relationships with external partners.Data-Driven Decision MakingYou'll be comfortable using performance metrics, marketing analytics and commercial data to evaluate success, identify opportunities and inform future investment decisions.Budget Management ExperienceYou'll have experience managing marketing budgets and allocating spend based on business priorities, performance and return on investment.Collaborative LeadershipYou'll thrive in cross-functional environments, bringing together Sales, Product, Partnerships and Marketing teams to deliver shared goals.Marketing Technology KnowledgeYou'll have experience using marketing automation platforms, ideally HubSpot, and understand how technology can support campaign execution, reporting and partner engagement.It would be an added bonus if you have:Experience within the EV charging, clean energy, automotive, utilities or homebuilder sectorsExperience working in a scale-up or other high-growth business environmentKnowledge of partner relationship management or partner marketing platformsExperience developing account-based marketing programmesPassion for sustainability and the transition to cleaner energyWhy Join Us?This is an exciting opportunity to shape a critical growth channel within one of the UK's fastest-growing EV charging businesses. You'll have significant ownership, the freedom to build and improve programmes, and the chance to work with some of the most influential organisations across automotive, energy, construction and mobility. If you're motivated by commercial impact, partnership growth and helping accelerate the transition to electric vehicles, we'd love to hear from you.What's in it for you? Access for you and up to 5 family/friends to the 'UnMind' wellbeing platformPodpoint ChargerDiscounted energy tariff (Pod Power or EDF Employee Programme)Flexible hybrid working model Work abroad for up to 20 days per yearFamily & friend discount scheme25 days holiday (plus Bank Holidays)Very generous parental and family leavePension scheme with a 4.5% matched contributionEyecare schemeLife insurance covering up to 4x your annual salaryVirtual GP provided by HealthHero Employee Assistance ProgramFree Mortgage Advice Discounted Gym MembershipsCycle2Work SchemeGood luck, we look forward to speaking to you soon!