Co‑Founder & CEO (Equity‑Only + Small Monthly Allowance)

Location: Ghana (Accra-first) | Commitment: Full-time preferred (high-ownership)Compensation: Meaningful equity (co-founder level) + small monthly allowance (to be discussed, if required)Stage: Early-stage build + go-to-marketHandyConnect is a secure service management marketplace connecting Ghanaian homeowners, property managers, regular businesses and estate developers with verified local artisans. We’re solving the “trust gap” in home & HVAC services: clients’ money stays protected in a digital vault until the job is completed and verified, then artisans get paid fast via (MoMo) or bank. We’re looking for a Co‑Founder/CEO to lead HandyConnect to market, starting with an Accra-focused launch.The RoleYou’ll be the business and execution lead, owning go-to-market, operations, partnerships, and growth. This is not a “manage from afar” CEO role. It’s hands-on: building the playbook, recruiting the early team, and driving daily execution until the engine is running.What You’ll Own (Responsibilities)Go-to-market leadership: Define and execute the launch plan for Accra (supply + demand), including positioning, pricing, and growth loops.Marketplace growth: Build artisan acquisition and retention strategy (verification pipeline, onboarding, quality control, incentives).Customer acquisition: Drive homeowner, landlord, regular businesses and property manager adoption through partnerships, community channels, and performance marketing experiments.Operations & trust: Set up the operating rhythm for job fulfillment, dispute resolution, quality assurance, and customer support—protecting the brand promise.Partnerships: Build key relationships (payments, warranty/insurance partners, property managers, real estate developers, trade associations).Team building: Hire and manage early operators (ops, support, growth, community) and set a high-accountability culture.Metrics & reporting: Own KPIs (GMV, activation, retention, CAC/LTV, job completion rate, dispute rate) and make data-driven decisions.Fundraising readiness (if needed): Help shape the story, traction plan, and investor materials once early traction is proven.What Success Looks Like (First 90–180 Days) Accra launch executed with strong artisan density in priority neighborhoods.Repeatable onboarding + verification flow for artisans.Clear customer journey with strong trust signals (escrow, ratings, tracking, warranties where applicable).Early traction: consistent weekly job volume, improving retention, and a clear growth channel that’s working.Who You Are (Ideal Profile)An enthusiastic, reliable person who’s excited to build something big in Ghana.You’ve got some experience in business, startups, sales, operations, or growth (doesn’t need to be perfect).You’re confident talking to people—customers, artisans, partners—and you can represent the brand well.You learn fast, take feedback well, and you don’t wait to be chased to get things done.You’re comfortable with an equity-first setup (co-founder level), with a small monthly allowance available if needed (to be discussed).Bonus (not required): experience in marketplaces, fintech/payments, home services, or anything in the property/artisan space.Why This Is InterestingBig, real problem: home services in Ghana has massive demand and a serious trust gap.Clear differentiator: escrow-backed payments + verification creates safety for clients and reliable payouts for artisans.Opportunity to build a category-defining brand: “Verified pros. Zero wahala.”How to Apply (LinkedIn)send a DM with:A short note on why you’re a fit1–2 examples of things you’ve launched or scaled (with numbers if possible)