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Co-Founder

Livaaz · Mumbai, Maharashtra, India

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Company Description Livaaz is India’s Gen Z-focused live commerce platform, blending real-time shopping with interactive entertainment. The platform enables creators and brands to go live, showcase products, and convert viewers into buyers instantly with seamless UPI-based checkout. Its social, time-sensitive price-drop mechanic rewards larger live audiences with better deals, creating highly engaged buying experiences for shoppers. Livaaz serves creators, shoppers, brands, and SMEs by connecting them to high-intent buyers in real time, and is building India’s version of the proven global live commerce model. With India’s live commerce market projected to reach $5B by 2028, Livaaz is positioned at the forefront of mobile-first, UPI-native, Gen Z-ready commerce innovation.Role Description As a Co-Founder at Livaaz, you will play a central role in shaping the company’s long-term vision, product strategy, and growth roadmap. This is a full-time, on-site role based in Mumbai, involving close collaboration with the founding team to define and execute strategic initiatives across product, technology, and go-to-market. You will lead key business functions such as partnerships, sales, and marketing, drive creator and brand acquisition, and actively engage with users to refine the live commerce experience. Day-to-day responsibilities include analyzing market data, overseeing experiments to improve engagement and conversion, managing key stakeholder relationships, and representing Livaaz in external forums. You will also contribute to team building, fundraising discussions, and establishing operational processes that support rapid and sustainable scaling.Qualifications Strong analytical skills, including the ability to interpret data, validate hypotheses, and make informed decisions.Excellent communication skills for working with creators, brands, investors, and cross-functional teams.Proven sales skills with experience in closing partnerships or business deals, ideally in consumer tech or commerce.Marketing skills with experience in digital campaigns, growth initiatives, or brand-building for consumer platforms.Research skills to understand market trends, user behavior, and competitive landscapes in live commerce and social platforms.Experience in early-stage startups, especially in consumer internet, e-commerce, or creator economy domains.Ability to operate in a fast-paced, ambiguous environment, with a hands-on, ownership-driven mindset.Background in business, engineering, or related fields is preferred; prior entrepreneurial or founding team experience is a strong plus.