Competitive Intelligence & Sales Strategy Manager
Confidential · London Area, United Kingdom
Apply & track with Apply EdgeA leading fund house is seeking a Competitive Intelligence & Sales Strategy Manager to join their growing team.Your opportunityPartner with sales leadership to drive above-industry organic growth by translating market, competitor and client intelligence into actionable commercial opportunities and strategic recommendations.Deliver actionable sales opportunities, client insights, cross-sell opportunities and competitor intelligence to sales teams across priority products and client channels.Act as the business owner for market intelligence within the firm's new in-house sales intelligence platform, ensuring it leverages best-in-class data sources, analytics and AI capabilities to maximise sales opportunity generation.Assess the firm's competitive position across key markets, products and client channels, identifying opportunities, threats and strategic actions to improve market share and organic growth.Lead analyses that inform medium- and long-term business strategy, including recommending priority products, client segments and sales channels based on market opportunity, competitive dynamics and firm capabilities.Manage the collection, validation and analysis of data from various internal and external sources to provide insightful market intelligence, identifying opportunities for growth and areas of risk.Design, develop and oversee the delivery of insightful reports and dashboards to senior management and relevant stakeholders, highlighting key business metrics, market trends and performance indicators.Identify and implement AI-driven approaches to market intelligence, competitor analysis and sales opportunity identification to improve efficiency and commercial outcomes.Present findings and strategic recommendations to senior leadership, influencing business priorities, product focus areas and distribution strategy.Measure and track the effectiveness of intelligence-driven recommendations and sales opportunity programmes, ensuring continuous improvement and demonstrable business impact.Stay abreast of the latest trends, technologies and best practices, continuously seeking ways to enhance the firm's capabilities and competitive advantage.Must-have skillsSignificant experience within the asset management industry with an emphasis on Market Intelligence / Sales Strategy.Demonstrated use of AI and emerging technologies to improve commercial insight generation, productivity and decision making.Demonstrated ability to connect data, market trends and competitive intelligence to strategic business decisions.Proven ability to influence senior stakeholders and drive adoption of insights across sales and leadership teams.Proven track record of translating data and market intelligence into measurable commercial outcomes and business growth.Excellent communication and storytelling skills, with experience presenting insights and strategic recommendations to senior executives and producing Board-quality materials.High level of initiative, analytical thinking and the ability to work under pressure in a fast-paced environment.Excellent interpersonal skills, with the ability to build and develop relationships internally and externally.Strong understanding of the asset management industry, including market dynamics, regulatory environment, investment products and client expectations.Ability to make decisions and judgements in the face of complexity, conflicting pressures and ambiguous circumstances.Strong team player with the ability to operate and influence at all levels.Experience with industry competitive intelligence data sources including Broadridge, eVestment, Financial Clarity and Morningstar.Advanced analytical and data visualisation skills, with experience using business intelligence and analytics platforms such as Power BI, Tableau, Alteryx or equivalent.