Consumer Insights Executive

Background AsiaOne is an established leading one-stop digital content destination based in Singapore andserving a regional audience. We are committed to innovation and delivering relevant andrelatable content to our clients and audiences.The RoleAt AsiaOne, you are not just crunching numbers; you are shaping the digital narrative for aregional audience. We are an established, leading digital content destination committed toinnovation, offering a unique environment where your research truly impacts.Unmatched Scale & Impact – Tap into our massive, proprietary first-party audience of 5.2 million users. Your insights will directly shape our relatable editorial content, influence government policy discussions, and drive strategic business opportunities for our clients.Open & Collaborative Culture – We pride ourselves on being a close-knit family with an open organisational culture. You will work cross-functionally across the company and have direct, high-visibility collaboration with the management team.End-to-End Ownership – Step away from being a small cog in a big machine. Here, you will have complete end-to-end ownership of your research projects, giving you the autonomy to define objectives and execute your vision.Dynamic Environment – Work in a space where human behaviour meets digital innovation. We value creative problem-solving and provide a platform for you to translate data into tangible corporate strategy.Next-Generation Research Tech – Harness cutting-edge technology to elevate your work. You will leverage our proprietary social listening tools and advanced AI models to supercharge your research design and data analysis, keeping you at the absolute forefront of the modern insights industry.ResponsibilitiesStrategic Research Planning – Lead the end-to-end research process, defining clear objectives and crafting agile research plans in close consultation with key internal stakeholders.Primary Research Execution – Design, script, and launch primary research initiatives—ranging from our 24/7 longitudinal surveys to focus group studies and field research.Audience Mining & Trend Spotting – Uncover hidden trends by analyzing consumer sentiments toward brands, social issues, and government policies, complementing primary data with robust secondary research.Actionable Sense-Making & Storytelling – Transform complex datasets into compelling, visual narratives. You will present actionable consumer insights that directly shape AsiaOne's editorial content and support B2B client pitches and corporate strategyQualificationsBachelor's Degree, preferably in Business Administration, Statistics, Economics or a related field1 to 3 years of experience in social research, consumer analysis, public policy, or a related field preferred, but candidates with no experience will also be considered. All candidates will be required to take a skills assessment testKeen interest in studying the process of and influences on human decision makingStrong organisational and project management skills with the consistent ability to meet deadlinesStrong professional communication skills, and ability to write, visualise and present research findings to internal stakeholders and clientsStrong quantitative skills, including understanding of statistics and ability to execute analytical computations as requiredQuick learner with high energy and creative problem-solving skillsProficient in Microsoft Office suite - strong PowerPoint and Excel skillsAbility to adapt to changing environmentDemonstrated ability to take initiative and interact with all levels of managementAbility to work autonomously while being a team player