Consumer Research Specialist – Chinese Speaker

Job OverviewTranssion Holdings is looking for a Consumer Research Specialist – Chinese Speaker to join our R&D team in Lahore. The role will focus on understanding consumer behavior, gathering market insights, analyzing customer feedback, and providing actionable recommendations to support product development and business decisions.Key ResponsibilitiesConduct consumer and market research through surveys, interviews, focus groups, and other research methods.Collect, analyze, and interpret consumer feedback to identify user needs, preferences, and pain points.Conduct competitor and market analysis to identify emerging trends and opportunities.Translate consumer insights into actionable product recommendations.Support user recruitment and consumer research projects.Prepare research reports, presentations, and insights for management and R&D teams.Collaborate with Product, Marketing, Testing, and other R&D teams.Communicate and coordinate effectively with Chinese-speaking stakeholders and overseas teams.Support research activities and other projects as required by the department.RequirementsFluent in Chinese (Mandarin) and English, both written and spoken.Bachelor’s degree in Marketing, Business, Psychology, Statistics, Research, or a related field.1–3 years of experience in consumer research, market research, customer insights, product research, sales/customer feedback, or a related field is preferred.Strong analytical, problem-solving, and critical-thinking skills.Good communication and presentation skills.Proficiency in MS Excel, PowerPoint, and other data analysis/reporting tools.Ability to work with cross-functional and multicultural teams.Fresh graduates with strong analytical skills and relevant research/project experience may also be considered.