Content Creator Beauty

About KanaraKanara is a fast-growing consumer goods company building purpose-driven brands that support healthier families across Indonesia. Our portfolio includes GENTLY Baby, GENTLY, and JoyMeal brands dedicated to baby care, personal care, and children's nutrition with a commitment to quality, innovation, and meaningful impact. Founded with the belief that better products create better lives, Kanara continues to develop trusted solutions that are safe, effective, and accessible for millions of Indonesian families.About the RoleThis role is about creating authentic, engaging content that naturally reflects Our Company values while building trust in beauty segments. We’re looking for someone who enjoys creating content, understands TikTok trends, and can communicate in a warm, relatable, and natural way.What We’re Looking ForFresh graduates are welcome to apply; 1–2 years of experience in content creation especially TikTokActive TikTok user with a strong understanding of TikTok content trends and audience behaviorConfident speaking on camera and able to present naturally in a warm and relatable toneStrong storytelling and communication skills, especially around beauty topicsCreative, proactive, and able to turn ideas into engaging short-form content for beautyComfortable receiving feedback and iterating content quicklyConsistent, responsible, and able to follow posting schedulesInterest in beauty is highly preferredWhat You Will Do1. Content Ideation & ScriptingGenerate creative content ideas and scripts based on the content calendar, campaign briefs, and current TikTok trends.Adapt trending formats, audio, and hooks to fit brand tone of voice and product positioning.Collaborate with the Social Media Assistant Manager to align content ideas with strategic objectives.2. Filming & On-Camera ProductionPerform as on-camera talent (or coordinate with talent/proxy accounts) to film product reviews, tutorials, storytelling, and trend-based content.Plan and execute shoots including setup, props, lighting, and basic staging to ensure production quality.Ensure filmed content accurately represents product benefits and complies with claim guidelines (especially for skincare/baby care categories).3. Editing & Post-ProductionEdit raw footage into polished, platform-native TikTok videos (pacing, captions, transitions, sound syncing).Optimize video format, length, and hooks based on TikTok best practices and performance data.Deliver final content on time according to the production schedule.4. Trend Monitoring & ExperimentationActively monitor TikTok trends (sounds, formats, challenges) relevant to the beauty/skincare/wellness space.Propose and test new content formats to identify what drives engagement and conversion.Share trend insights and learnings with the Social Media Specialist/Assistant Manager to inform broader strategy.5. Collaboration & CoordinationWork closely with the Social Media Specialist and Assistant Manager to ensure content aligns with the overall calendar and campaign priorities.Coordinate with proxy accounts (if applicable) to maintain consistent content output across the account ecosystem.