Content Marketing Specialist – 6 Months Contract

Mandatory – 3–5 years of experience in Content Marketing, Social Media Marketing.

Responsibilities

Develop and execute the social media content strategy, including content pillars, formats, tone of voice and content calendars across Instagram, TikTok, YouTube, LinkedIn and other relevant platforms.Create ready-to-publish content independently, including social posts, carousels, stories, reels, short-form videos, captions, scripts and simple motion graphics.Plan, shoot and edit short-form video content using tools such as CapCut, Premiere Pro or equivalent.Manage website content through a CMS, including landing pages, banners, blogs, FAQs, offers and product/service content, while applying basic SEO principles.Develop creative concepts and variations for Meta and TikTok paid campaigns, including copy, visuals, scripts and creative testing.Support digital campaigns, promotions and seasonal activations across social media, website, email and paid channels.Research and coordinate with influencers/creators, including identifying suitable creators, briefing, follow-ups and tracking deliverables.Monitor content and campaign performance, analyse engagement and reach, and use insights to continuously improve content.