Content Strategist

Company Description Traders Path Academy is an education-focused organization dedicated to helping individuals build practical skills in trading and financial markets. The academy aims to deliver clear, actionable learning content that supports both beginners and experienced traders. Through structured programs and curated resources, Traders Path Academy emphasizes real-world application and responsible trading practices. Team members collaborate to create content that is accurate, accessible, and aligned with learner needs.Role Description The Content Strategist is a full-time, on-site role based in Gorakhpur. This role is responsible for planning and maintaining an integrated content strategy across the academy’s digital and offline channels, ensuring consistency in tone, messaging, and educational objectives. Day-to-day tasks include researching audience needs, defining content goals, developing content calendars, and collaborating with subject matter experts to shape learning modules and trading-related resources. The Content Strategist will oversee content development workflows, review and refine web and course materials, and align all content with brand guidelines and regulatory considerations. The role also involves analyzing content performance, making data-informed improvements, and coordinating with design, marketing, and training teams to deliver cohesive learning experiences.Qualifications Strong skills in Content Strategy and Content Management to plan, organize, and govern learning content.Proficiency in Content Development and Web Content Writing to create structured educational materials and digital resources.Excellent Writing skills, including clarity, grammar, and the ability to explain complex trading concepts in simple terms.Ability to conduct thorough research and apply insights to learner-focused content planning and optimization.Experience working with educators, trainers, or subject matter experts, ideally in finance, trading, or related fields.Competence with common content tools (e.g., CMS platforms, document collaboration tools, and basic analytics dashboards).Strong organizational and project management skills, with the ability to manage deadlines and multiple content initiatives.Effective communication and collaboration skills, with a willingness to work on-site in Gorakhpur and coordinate across teams.Bachelor’s degree in Communications, Journalism, Marketing, Education, Finance, or a related field, or equivalent practical experience.