Corporate Communications & Public Relations Officer

Job PurposeWe are seeking a Corporate Communications & Public Relations Officer to strengthen the company’s corporate presence, build and maintain professional relationships, manage its digital channels, and support business growth by converting communication, relationship-building, and outreach activities into qualified business opportunities.The role involves identifying and segmenting prospective clients, engaging with decision-makers, conducting planned field visits, maintaining structured follow-up, and strengthening the company’s visibility and professional presence across relevant channels.Key Responsibilities1. Corporate Communications & Public RelationsManage and coordinate the company’s communications with clients, target organizations, and business partners.Represent the company and communicate its services professionally while building long-term business relationships.Identify and follow relevant events, networking opportunities, and business activities that may strengthen the company’s corporate presence and relationships.2. Social Media ManagementManage and monitor the company’s social media accounts, with primary focus on LinkedIn.Publish approved content and monitor engagement, messages, comments, and relevant interactions.Grow the company’s professional network on LinkedIn by identifying, following, and engaging with relevant companies, executives, and target organizations.Coordinate the preparation of corporate, marketing, and communication materials as required.3. Direct Outreach & Client DevelopmentContinuously research and identify prospective clients and maintain them in a centralized database.Segment prospective clients by sector, company size, location, potential service needs, and priority.Identify relevant contacts and decision-makers and obtain accurate business contact information.Maintain and update the prospective client database on a daily basis and document outreach activities, responses, and follow-up actions.4. Field Visits & Follow-upPrepare a weekly field-visit plan covering prioritized prospective clients.Conduct planned field visits to prospective clients and target organizations to introduce the company and its services.Record the outcome of each visit, define the required next action, and schedule follow-up accordingly.Follow up with prospective clients after each visit and refer qualified opportunities to management or the relevant person for further action.Key Performance Indicators (KPIs)Number of new prospective clients identified, added, and properly segmented.Number of field visits completed on a daily and weekly basis.Number of meetings and qualified opportunities generated through outreach and field visits.Follow-up rate for prospective clients after initial contact or visits.Growth of the company’s LinkedIn network and professional engagement.Number of qualified opportunities converted into meetings, proposals, or signed engagements.Accuracy and completeness of the prospective client database.Submission of a concise weekly report covering target clients, outreach activities, field visits, results, opportunities, and next steps.