Creative Director – Beauty & Retail
Confidential · Dubai, United Arab Emirates
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The role focuses on maintaining a strong, consistent, and distinctive brand image across all products, packaging, and visual materials.Key ResponsibilitiesLead the creative direction and development of the brand's visual identity across all platforms and products.Oversee the design and development of product packaging, bottles, containers, labels, and other packaging materials.Manage and maintain brand identity elements, including logos, color palettes, typography, and visual guidelines.Develop creative concepts for new product launches, packaging updates, and brand identity enhancements.Ensure consistency in brand colors, designs, and visual elements across all products and marketing materials.Collaborate with product development, marketing, and production teams to ensure creative concepts align with brand standards and business objectives.Lead and guide the design team, providing creative direction, feedback, and approvals.Review and approve packaging designs, artwork, and final production files to ensure quality and accuracy.Research design trends, competitor branding, and packaging innovations to maintain a competitive brand image.Work closely with suppliers and manufacturers to ensure packaging materials, colors, finishes, and final products meet approved design standards.Qualifications & RequirementsBachelor's degree in Graphic Design, Visual Communication, or a related field.8+ years of experience in creative direction, branding, or packaging design.Strong experience in packaging design, product branding, and visual identity development.Proven experience managing brand guidelines, logos, typography, and color systems.Proficiency in Adobe Creative Suite, particularly Illustrator, Photoshop, and InDesign.Strong understanding of printing techniques, packaging materials, and production processes.Excellent creative leadership, communication, and project management skills.Experience in the beauty, fragrance, cosmetics, or FMCG industry is preferred.