CRM Intern

Company OverviewFounded in Dubai in 2016, SQUATWOLF is a gymwear brand made for athletes who push limits, in and out of the gym. What started in the Middle East has grown into a global movement, with customers in 100+ countries. We’re on a mission to elevate the human experience through high-performance gear that drives strength, progress, and purpose.As we level up, we’re building a bold team that’s hungry to make an impact. If you're ready to shape the future of gymwear and be part of something powerful, you’re in the right place.SQUATWOLF.COMAbout the Role SQUATWOLF is looking for a commercially minded and detail-oriented CRM Intern to support our Ecommerce & Digital Marketing team.This is a hands-on role supporting the execution and optimisation of our CRM activity across email and push notifications, using Klaviyo as our CRM and ESP platform. You’ll gain experience across campaign execution, customer segmentation, automated flows, personalisation and performance reporting, helping us strengthen customer engagement, retention and lifetime value across our global customer base.Details Duration: 3-6 monthsLocation: DubaiSchedule: Full-time (9 AM-6 PM)Responsibilities Support the planning, building and execution of CRM campaigns within Klaviyo, primarily across email and push notifications.Build and QA campaigns, including content, links, targeting, tracking and scheduling.Support the creation and optimisation of customer segments based on behaviour, engagement, purchase history and lifecycle stage.Assist with the development and optimisation of automated Klaviyo flows, including welcome, abandoned cart, browse abandonment, post-purchase and win-back journeys.Work with Ecommerce, Marketing, Creative and Copy teams to ensure campaigns are delivered accurately and on time.Support campaign calendars around product launches, promotions and key trading moments.Assist with A/B testing across subject lines, creative, messaging, offers, audiences and send times.Monitor key CRM metrics including revenue, conversion, click rates, engagement, unsubscribe rates and deliverability.Support weekly and monthly CRM reporting, identifying trends and opportunities to improve performance.Help maintain customer data quality, consent and audience hygiene within Klaviyo.Monitor competitor and industry CRM activity and bring new ideas to the team.Requirements Strong interest in CRM, Ecommerce and digital marketing.Analytical mindset with an interest in understanding customer behaviour and performance data.Excellent attention to detail, particularly when building and QA'ing customer-facing campaigns.Strong written and verbal communication skills.Comfortable working with data and spreadsheets.Highly organised and able to manage multiple campaigns and deadlines in a fast-paced environment.Willingness to learn, test and take ownership of day-to-day CRM execution.Previous experience with Klaviyo or another CRM / ESP platform is advantageous but not essential.Basic knowledge of Ecommerce platforms such as Shopify is a plus.An understanding of customer segmentation, lifecycle marketing or email marketing principles is a plus.