Demand Generation Manager - B2B Sales

Demand Generation Manager (B2B SaaS | Paid Marketing)Experience: 6–8 YearsLocation: HyderabadAbout RunoRuno is a call management platform that helps businesses track, manage, and improve their sales calls.Unlike traditional solutions, Runo works at the SIM level to automatically track outbound calls and provide complete visibility into sales conversations.With an in-built CRM and powerful analytics, we help sales teams:Monitor call activityImprove productivityMake data-driven decisionsWe’re a fast-growing startup building simple yet powerful tools for modern sales teams.Role OverviewWe’re looking for someone to drive pipeline and lead generation through paid channels.This is a hands-on role focused on:LinkedIn AdsGoogle Ads (Search + Display)Meta Ads👉 Strong preference for candidates with B2B / SaaS lead generation experience (not D2C/e-commerce)What You’ll DoPlan and execute paid campaigns across LinkedIn, Google, and MetaDrive high-quality leads and marketing pipeline growthOptimize campaigns for CPL, CPA, and conversion ratesRun A/B tests on creatives, messaging, and landing pagesTrack performance and share insights with marketing & sales teamsWhat We’re Looking ForHands-on experience with LinkedIn Ads, Google Ads, and Meta AdsStrong understanding of B2B lead generation campaignsExperience managing budgets and optimizing performance campaignsGood understanding of conversion tracking, attribution, and analyticsExperience in B2B companies is a mustGood to HaveExperience in SaaS or product companiesFamiliarity with marketing automation tools and CRM platformsWhy This RoleDirect impact on revenue and pipeline growthWork closely with founders and sales teamHigh ownership + fast execution environmentNote: Our budget for this role is up to Rs 15 LPA, depending on experience and fit.