DESTINATION INSIGHTS & PLANNING ANALYST
Big Fish Consult · Jeddah, Makkah, Saudi Arabia
Apply & track with Apply EdgeDESTINATION INSIGHTS & PLANNING ANALYSTJob Purpose:The Destination Insights & Planning Analyst will provide analytical and decision-support capabilities across Destination Strategy, Revenue Management, Business Development and Retail/Leasing.The role is responsible for analysing destination, visitor, commercial, revenue, retail and market data; developing business cases and forecasts; and translating complex information into clear insights and recommendations for management.This position requires a commercially minded analyst who combines strong analytical capability with financial modelling, business intelligence and strategic thinking.
Key Responsibilities
Destination Strategy & InsightsConduct market, competitor and destination benchmarking to support strategic planning and commercial initiatives.Analyse visitor profiles, behaviour, demand patterns, preferences and market trends.Translate quantitative and qualitative analysis into clear business insights and management recommendations.Support strategic reviews, business planning and ad hoc management analysis.Commercial & Financial AnalysisDevelop and support business cases, feasibility assessments and commercial evaluations.Perform financial modelling, scenario, sensitivity and break-even analysis.Assess commercial opportunities by combining market, operational and financial information.Evaluate key assumptions, risks and potential commercial returns.Revenue & Performance AnalyticsAnalyse revenue, pricing, transactions, demand, utilisation, conversion and other commercial KPIs.Identify trends, seasonality, performance drivers, risks and opportunities.Support demand and revenue forecasting using historical performance and market intelligence.Produce regular and ad hoc performance analysis with clear commercial implications.Retail & Business Development AnalyticsAnalyse retail/leasing performance, tenant mix, rental benchmarks and commercial opportunities.Monitor leasing and business-development pipelines, including conversion, commercial value and key dependencies.Benchmark relevant operators, tenants, concepts and competing developments.Develop fact-based analysis to support commercial, tenant, partner and operator discussions.Data Analytics & Business IntelligenceConsolidate, clean, validate and reconcile data from multiple business sources.Build structured datasets and analytical models for recurring reporting.Develop and maintain management dashboards using Power BI or equivalent tools.Use Power Query, DAX and related analytical tools to automate and improve reporting.Maintain clear metric definitions, assumptions and data-quality controls.Management ReportingPrepare executive-level dashboards, reports and presentations.Track departmental KPIs, initiatives and performance against targets.Convert complex analysis into concise conclusions, implications and recommended actions.Respond to ad hoc management requests with accurate, decision-useful analysis.Qualifications & ExperienceBachelor's degree in Finance, Economics, Business, Business Analytics, Statistics, Data Analytics, Real Estate, Tourism/Hospitality, Industrial Engineering or a related discipline.3-5 years' relevant experience in destination/tourism development, real estate, hospitality, commercial strategy, consulting, revenue management, FP&A, business analytics or a similar analytical environment.Experience within Saudi Arabia or the GCC is advantageous.Exposure to destinations, mixed-use developments, tourism, hospitality, retail or commercial real estate is strongly preferred.Technical SkillsAdvanced Excel and financial modelling skills.Strong Power BI, including Power Query, data modelling and DAX.Strong PowerPoint and executive presentation capability.Experience with business cases, forecasting, scenario and sensitivity analysis.Understanding of revenue drivers, pricing, NPV, IRR, payback and break-even analysis.Strong market research and benchmarking capability.Working knowledge of SQL is preferred.Exposure to Python, VBA, Power Automate or similar reporting automation tools is advantageous.Candidate ProfileThe successful candidate will be a commercially minded and hands-on analyst who can move comfortably between strategy, finance, commercial performance and data analytics.They should demonstrate:Strong structured problem-solving and analytical thinking.Ability to identify the commercial implications behind the data.High attention to detail and data accuracy.Confidence working with incomplete or fragmented information.Strong executive communication and presentation skills.Ability to explain complex analysis clearly to non-technical stakeholders.Ability to manage multiple analytical priorities in a fast-paced environment.Strong ownership, curiosity and initiative.Preferred BackgroundCandidates from destination development, tourism, hospitality, mixed-use real estate, retail, commercial strategy or management consulting environments will be particularly relevant.Experience analysing visitor/customer behaviour, revenue performance, commercial opportunities, retail/leasing performance or destination KPIs will be a strong advantage.