Digital and Web Technology Specialist
Confetti Group · Dubai, United Arab Emirates
قدّم وتابع مع أبلاي إيدجCompany Description Confetti Group is a leading investor and operator of fast-moving consumer goods (FMCG) brands, with a focus on the world’s fastest growing markets. The company manages a diverse portfolio of Personal Care brands that are supplied in 54 countries, providing broad international exposure and growth opportunities. With more than 60,000 points of sale worldwide, Confetti Group combines strategic investment with hands-on operational expertise. Team members collaborate across markets and functions to support brand expansion, digital innovation, and consumer engagement.Role Description As a Digital & Web Technology Specialist you will be responsible for the development, maintenance and day-to-day management of the company’s websites and web applications, including hosting environments, domains, DNS, technical integrations, website performance, security and troubleshooting.The role will also support the company’s wider digital marketing activities, including SEO, GA4, Google Tag Manager, Google Search Console and Meta advertising, as well as providing technical support for social media and other digital platforms.Key Responsibilities:Manage, maintain and improve the company’s WordPress websites and web applications.Develop and customise WordPress websites using PHP, ACF, Elementor, HTML, CSS and JavaScript.Troubleshoot and resolve website bugs, technical issues and compatibility problems.Manage website hosting environments, servers, domains, DNS and related web infrastructure.Manage website migrations, backups, staging environments and deployments.Monitor and optimise website speed, Core Web Vitals and overall performance.Maintain website security, backups, SSL certificates, access controls and software updates.Manage and troubleshoot third-party APIs, plugins and software integrations.Implement and maintain GA4, Google Tag Manager and Google Search Console.Configure and troubleshoot website conversion tracking, events and attribution.Implement and manage Meta Pixel and related tracking integrations, including Conversion API where required.Support Meta Ads through landing-page development, tracking implementation, campaign setup and technical troubleshooting.Support the company’s social media and other digital platforms where required.Manage technical and on-page SEO activities, including website structure, indexing, redirects, metadata, schema, sitemap and Search Console issues.Monitor website health, uptime, errors and performance and proactively resolve issues.Work with internal teams and external agencies/vendors on web, digital and technology-related projects.Research, evaluate and implement new digital tools, platforms and technologies where beneficial to the business.Take ownership of technical issues and ensure they are resolved efficiently.Must-Have Skills & Experience:Strong hands-on experience with WordPress.Strong working knowledge of PHP.Experience with Advanced Custom Fields (ACF).Strong experience with Elementor / Elementor Pro.Strong knowledge of HTML, CSS and JavaScript.Experience managing and troubleshooting WordPress themes and plugins.Working knowledge of MySQL and WordPress databases.Experience with website hosting, server environments, domains and DNS.Experience with website security, backups and performance optimisation.Experience with APIs and third-party software integrations.Good understanding of technical and on-page SEO.Hands-on experience with Google Analytics 4 (GA4).Hands-on experience with Google Tag Manager (GTM).Experience with Google Search Console.Understanding of website conversion tracking, events and attribution.Strong troubleshooting, debugging and problem-solving skills.Ability to independently identify and resolve technical issues.Strong communication skills and fluency in English.Ability to work independently as well as collaboratively within a team.Strong work ethic, attention to detail and ability to take ownership of responsibilities.Good-to-Have Skills:Experience with WooCommerce and e-commerce websites.Experience with Meta Ads Manager.Experience implementing and troubleshooting Meta Pixel and Conversion API (CAPI).Experience with Cloudflare.Familiarity with cloud platforms such as AWS, Google Cloud or similar hosting environments.Familiarity with Git and version control.Experience with staging and deployment workflows.Basic knowledge of Linux/server administration.Experience with email, CRM, ERP, payment gateway or other business software integrations.Experience with landing-page development and conversion optimisation.Basic understanding of social media management and digital marketing.Familiarity with Google Ads and other digital advertising platforms would be an advantage.