Digital Marketing & Lead Generation Specialist

We’re looking for a Digital Marketing & Lead Generation Specialist who knows how to do more than just post content. We need someone who understands how to build campaigns, generate qualified leads, analyze results, and continuously improve performance.This is a great opportunity for someone who is creative, data-driven, and loves seeing their marketing efforts directly impact business growth.What You’ll DoDevelop and execute digital marketing and lead generation campaignsGenerate and nurture qualified inbound and outbound leadsManage campaigns across Google, social media, email, and other digital channelsSupport SEO, SEM/PPC, paid media, and organic marketing strategiesCreate landing pages, email campaigns, and digital content designed to drive conversionsTrack campaign performance, lead sources, conversion rates, and ROIUse data to identify what’s working and make adjustments to improve resultsPartner with sales teams to improve lead quality and conversionManage CRM and marketing automation tools to track leads throughout the funnelResearch new audiences, markets, and opportunities for lead generationWhat We’re Looking ForWe want someone with hands-on digital marketing AND lead generation experience — not someone whose background is primarily closing leads after they’ve already been generated.Ideal candidates will have experience with Digital Marketing, Demand Generation, Growth Marketing, Lead Generation, Paid Media, PPC, SEO/SEM, Email Marketing, CRM, Marketing Automation, Google Ads, Google Analytics, LinkedIn, and Social Media Marketing.You should be comfortable owning campaigns from strategy → execution → lead generation → reporting → optimization.You’ll Stand Out If You HaveExperience directly generating measurable leads, managing paid digital campaigns, improving conversion rates, working closely with sales teams, and being able to explain where your leads came from and what you did to generate them.