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Digital Marketing Executive

Pink Giraffe · Hampshire, England, United Kingdom

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Digital Marketing Executive - Hampshire Are you a proactive, creative and well-rounded digital marketer ready to take ownership of client projects and make a meaningful contribution within a growing agency?Do you have 1-2 years experience of working in a digital, marketing or advertising agency delivering a mix of different tasks such as CRM/Email marketing campaigns, SEO, PPC or carrying out website content changes and uploading blogs on WordPress sites?Do you enjoy writing blogs, producing copy for social media, email campaigns and other marketing campaigns? With good writing ability?If so we want to hear from you today.We’re supporting a friendly, creative agency based in beautiful surroundings in the Hampshire countryside, who are looking for a junior-mid-level experienced Digital Marketing Executive to help them deliver high-quality campaigns, content and creative ideas across a varied portfolio of clients.This is a hands-on role for someone who enjoys the full marketing mix rather than specialising in a single discipline. You’ll combine strong copywriting and digital marketing skills with excellent organisation, confident client communication and the ability to manage projects from brief through to delivery.The roleWorking closely with the Director & Marketing Manager, you’ll take day-to-day responsibility for a small portfolio of client accounts while contributing to projects across the wider agency.You’ll plan and deliver marketing activity, manage timelines and client communication, create engaging content and use performance insights to improve results. We’re looking for someone who can work independently, think ahead and identify opportunities.Your responsibilities will include:Managing a small portfolio of client accounts with the support of a client services account manager.Planning and delivering ongoing marketing campaigns and projects from start to finishActing as a confident day-to-day contact for clients communicating via email, call, video meeting and in-person if required.Attending client meetings and events and representing the agency professionallyManaging project timelines, task lists, deadlines and deliverablesIdentifying engaging stories and turning them into effective marketing contentWriting and editing blogs, case studies, website copy, email campaigns, social media posts and customer communicationsBuilding and managing email campaigns (Hubspot or similar CRM), including segmentation, automation, A/B Testing, subject-line testing and deliverability monitoringPlanning, creating and scheduling social media contentUpdating websites, blog posts and landing pages using WordPress or similar platformsSupporting SEO activity, including keyword research, on-page optimisation, meta descriptions, internal linking and content improvementsReviewing campaign and website performance using tools such as Google AnalyticsPreparing clear reports, recommendations and campaign updatesCarrying out competitor, audience and market researchContributing ideas and identifying opportunities to strengthen client marketing activitySupporting the agency’s own marketing and the wider team when requiredAbout youYou’ll be a capable all-round marketer with a focus on digital who takes pride in producing high-quality work. You’ll be comfortable managing several priorities at once, communicating directly with clients and moving projects forward with minimal direction.You will have:At least two years’ experience in a broad marketing role, ideally within an agency or client-facing environmentThe ability to manage projects independently from initial brief through to completionStrong copywriting and editing skills, with excellent written EnglishExperience creating content for websites, blogs, case studies, emails and social mediaExperience using content management systems – WordPress, WIX, SquarespaceExperience using Mailchimp and HubSpotA good working knowledge of SEO, PPC, email marketing, social media and website content managementA working understanding of Google Analytics and digital marketing reportingStrong organisational skills and the ability to manage competing projects and deadlinesConfidence communicating with clients by email, over the phone and in meetingsA keen eye for detail and a thorough approach to proofreading and quality controlA strong creative eye and an interest in visual storytellingThe ability to understand and apply brand guidelines consistentlyA proactive mindset, with the confidence to take initiative and think aheadThe ability to contribute ideas and identify ways to improve campaignsA flexible, adaptable and hands-on approachAn interest in emerging marketing, automation and analytics technologiesExperience managing Google Ads campaigns would be an advantage, but it isn’t essential.Why join us?This is an excellent opportunity to take greater ownership of your work, strengthen your client management experience and develop your skills across a broad range of marketing disciplines.You’ll join a supportive and collaborative team, working on varied projects for a diverse portfolio of clients. Your ideas will be welcomed, your contribution will be valued, and you’ll have genuine scope to grow with the agency.If you’re an organised, curious and creative marketer who enjoys building client relationships, producing excellent work and making things happen, we’d love to hear from you.This is a hybrid role, with three days spent in the office expected and two days of home working each week.Access to your own transport is essential due to our semi-rural location. There is plenty of free parking on-site.If you fit the above points and you like the sound of this position, then please apply today and a member of our team will be in touch.