Digital Marketing Intern

Job Description

Performance Marketing Intern

Company: Alchemist Marketing SolutionsExperience: 3–6 Months

Department: Digital Marketing / Performance Marketing

Location: MumbaiAbout the RoleAlchemist Marketing Solutions is looking for a motivated and enthusiastic Performance Marketing Intern with 3–6 months of experience and a strong foundation in digital marketing.

The ideal candidate should have a good understanding of SEO, Search Engine Marketing (SEM), and Paid Media, along with a keen interest in learning, experimenting, and growing in the performance marketing domain.Key ResponsibilitiesAssist in planning, executing, and monitoring digital marketing campaigns across various platforms.Support SEO activities, including keyword research, on-page optimisation, and website performance analysis.Assist in managing and optimising paid advertising campaigns across Google Ads and Meta Ads.Develop a basic understanding of SEM strategies, search campaigns, bidding, and keyword targeting.Monitor campaign performance and help prepare reports using key metrics such as impressions, clicks, CTR, CPC, and conversions.Conduct keyword research, competitor analysis, and audience research to support campaign planning.Assist in tracking campaign performance and identifying opportunities for improvement.Stay updated on the latest digital marketing trends, tools, and advertising platform updates.Requirements3–6 months of experience in performance marketing or digital marketing, through an internship or relevant work experience.Good foundational knowledge of SEO, SEM, and Paid Media.Basic familiarity with Google Ads, Meta Ads Manager, and Google Analytics is preferred.Understanding of digital marketing metrics such as CTR, CPC, CPM, CPA, and conversions.Basic knowledge of keyword research, search intent, and campaign optimisation.Strong analytical, communication, and problem-solving skills.A proactive attitude, eagerness to learn, and willingness to take ownership of assigned tasks.Who We're Looking ForWe are looking for someone who has a solid understanding of digital marketing fundamentals and is eager to build practical, hands-on experience. The candidate should be curious, analytical, open to feedback, and enthusiastic about learning how to plan, execute, analyse, and optimise performance marketing campaigns in a dynamic agency environment.