Digital Marketing Manager

Company Description Sheta & Saif is a Saudi Arabian retailer established in 1982, with key locations in Riyadh, Jeddah, and Qassim Province. The company specializes in a wide range of consumer electronics and home appliances, including large and small home appliances, kitchen appliances, televisions and audio, computers, mobile phones, and personal products. Sheta & Saif partners with global electronics brands to deliver quality products tailored to the needs of customers in the Saudi market. In addition to its physical stores, the company provides a strong online shopping experience to reach customers across all provinces. Its vision is to become the leading retailer of consumer electronics and home appliances in the region.Role Description The Digital Marketing Manager is a full-time, on-site role based in Riyadh. This role is responsible for planning and executing digital marketing campaigns across channels such as social media, search, email, and display to increase brand awareness and drive sales. Daily activities include managing social media accounts, developing content plans, coordinating with internal stakeholders, optimizing campaigns for lead generation, and monitoring performance using web analytics tools. The Digital Marketing Manager will analyze data, prepare performance reports, and recommend improvements to digital strategies. The role also involves staying updated on digital trends, managing agency or vendor relationships where applicable, and ensuring campaigns align with Sheta & Saif’s brand and business objectives.Qualifications Candidates should possess skills in Digital Marketing and Marketing to develop and execute integrated online campaigns.Candidates should possess skills in Social Media Marketing to manage platforms, engage audiences, and grow brand presence.Candidates should possess skills in Lead Generation to design and optimize campaigns that convert prospects to customers.Candidates should possess skills in Web Analytics to track performance, interpret data, and refine digital strategies.Relevant qualifications include experience in retail or consumer electronics marketing, strong analytical and communication skills, and proficiency with common digital marketing and analytics tools (e.g., Google Analytics, social media ad platforms).A bachelor’s degree in Marketing, Business, Communications, or a related field, and prior experience in digital marketing management or similar roles, are highly beneficial.