Digital Marketing Manager
Roylo Partners · Miami, FL
Apply & track with Apply EdgeDigital Marketing ManagerMiami, FLFull-time | Monday–Friday | 8:30am–5:00pmOffice-based | Permanent positionLead Digital Strategy. Drive Measurable Growth.We’re looking for a Digital Marketing Manager to lead the planning, execution, and optimization of digital marketing initiatives. You’ll oversee campaigns across multiple channels, use performance data to guide decisions, and work with internal teams to turn marketing objectives into effective digital activity.This role would suit someone who combines strategic thinking with strong execution and is comfortable managing multiple campaigns, deadlines, and priorities.Key Responsibilities
- Develop and execute digital marketing strategies aligned with business objectives
- Plan and manage campaigns across email, social media, search, and other digital channels
- Establish campaign timelines, priorities, budgets, and deliverables
- Monitor digital performance and identify opportunities for improvement
- Analyze campaign, website, email, and customer engagement data
- Develop and coordinate digital content across relevant platforms
- Oversee content calendars and ensure campaigns remain on schedule
- Research customers, competitors, market trends, and emerging digital opportunities
- Coordinate with internal teams and external partners on digital initiatives
- Manage email marketing and customer engagement campaigns
- Review campaign results and provide regular performance reports and recommendations
- Test new approaches, messaging, and digital initiatives to improve results
- Maintain consistency with brand standards across digital communicationsQualificationsPrevious experience in digital marketing, marketing management, campaign management, or a related field is preferred.We’re looking for someone with:
- Strong understanding of digital marketing channels and campaign strategy
- Experience managing and optimizing marketing campaigns
- Strong analytical and problem-solving abilities
- Excellent written and verbal communication skills
- Experience working with digital marketing platforms and analytics tools
- Ability to interpret performance data and turn insights into action
- Strong project management and organizational skills
- Ability to manage multiple campaigns and deadlines independently
- Good understanding of customer engagement and digital trendsPlease apply with your current resume to be considered for the Digital Marketing Manager position.We are an equal opportunity employer and consider qualified applicants in accordance with applicable federal, state, and local laws.