Digital Marketing Manager

We are looking for a results-driven Marketing Specialist with strong knowledge of the UAE market and proven experience managing paid campaigns across Meta and Google Ads.Key Responsibilities* Plan, launch and optimise Meta and Google Ads campaigns.* Develop campaign strategies aligned with business and lead-generation objectives.* Monitor performance, budgets, targeting and conversion rates.* Conduct audience, keyword and competitor research.* Create clear performance reports with actionable recommendations.* Collaborate with the content and creative teams to improve campaign results.Requirements* Proven experience in performance marketing within the UAE.* Strong understanding of UAE audiences, market trends and customer behavior.* Hands-on experience with Meta Ads Manager and Google Ads.* Knowledge of tracking, analytics, remarketing and conversion optimisation.* Ability to manage budgets and improve ROAS, CPL and conversion rates.* Strong analytical and communication skills.Application RequirementApplicants must submit a portfolio or campaign case studies showing real, measurable results. Please include:* Campaign objectives* Platforms used* Budget range* Target market* Key results, such as ROAS, CPL, conversions, or revenue* Your specific role in each campaignApplications without relevant examples of campaign performance may not be considered.QualificationsCandidates should possess strong Digital Marketing and Marketing skills, with experience managing cross-channel campaigns.Candidates should possess Social Media Marketing skills, including planning, publishing, and community engagement.Candidates should possess Web Analytics skills, with the ability to interpret data and optimize campaigns based on performance insights.Candidates should possess Lead Generation skills, including designing and executing tactics to attract and convert prospects.Relevant experience with SEM, PPC, SEO, and email marketing tools and platforms.Strong analytical, organizational, and project management abilities, with attention to detail and deadlines.Excellent written and verbal communication skills and the ability to collaborate in a remote, cross-functional environment.Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.