Digital Marketing Manager

Experience: 3–8 Years

Location: Bangalore

Employment Type: Full-TimeAbout the RoleWe are looking for a dynamic and result-oriented Digital Marketing Manager to lead and execute digital marketing initiatives across multiple channels.

The ideal candidate should have a strong understanding of digital marketing, excellent communication skills, and the ability to create high-quality presentations, marketing decks, campaign proposals, and performance reports.The candidate will be responsible for developing digital strategies, managing campaigns, coordinating with internal teams/agencies, and driving brand visibility, engagement, and business growth.Key ResponsibilitiesDevelop and execute comprehensive digital marketing strategies aligned with business and brand objectives.Plan and manage campaigns across Social Media, Google Ads, SEO, Email Marketing, Content Marketing, and other digital channels.Create engaging marketing presentations, campaign decks, business proposals, pitch decks, and performance reports.Own the complete campaign lifecycle — from ideation and planning to execution, optimization, and reporting.Manage social media platforms and ensure consistent brand communication and content strategy.Coordinate with content, creative, design, sales, and external agencies to deliver marketing initiatives.Monitor campaign performance and analyze key metrics such as reach, engagement, leads, conversions, CPL, ROI, and website traffic.Prepare weekly/monthly marketing dashboards and management presentations with actionable insights.Conduct competitor, market, and audience research to identify new opportunities.Work closely with the business development and sales teams to support lead generation and business growth.Manage digital marketing budgets and optimize spends for better ROI.Stay updated with the latest digital marketing trends, AI tools, platforms, algorithms, and emerging technologies.Support branding initiatives, events, webinars, launches, and other marketing activities.Required SkillsStrong knowledge of Digital Marketing & Performance MarketingSocial Media Marketing & Content StrategyGoogle Ads / Meta AdsSEO & Website AnalyticsLead Generation & Conversion OptimizationCampaign Planning & ExecutionExcellent PowerPoint / Google Slides skillsStrong ability to create professional presentations, marketing decks & proposalsData Analysis & Marketing ReportingExcellent written and verbal communicationStrong storytelling and presentation skillsCreative thinking with a business-oriented approachStrong project management and stakeholder coordination skills