Digital Marketing Manager

Job Advertisement: Digital Marketing Manager (Global) Location: Singapore About the Role:An exciting opportunity has arisen for an experienced Digital Marketing Manager to join a global organization undergoing significant digital transformation. This newly created role will be responsible for shaping and scaling the company's global digital marketing capabilities, driving content-led campaigns, organic social media engagement, website optimization, and audience growth across international markets. This position is ideal for a hands-on digital marketer who enjoys building processes from the ground up, leveraging AI to enhance marketing effectiveness, and collaborating with stakeholders across multiple regions.

Key Responsibilities

Lead commercial growth across Greater Asia through a combination of direct customer engagement and distributor management.Develop and execute global digital marketing campaigns to drive audience engagement, brand visibility, and business growth.Establish digital marketing best practices, frameworks, and playbooks that can be adopted across global markets.Own and optimize the corporate website, including user experience, content effectiveness, SEO, and conversion opportunities.Drive content-led marketing initiatives across digital channels, including social media, email marketing, and web platforms.Leverage AI and marketing technologies to improve content creation, campaign execution, and marketing efficiency.Partner closely with global product management, regional marketing teams, and business leaders to align digital marketing initiatives with commercial objectives.Monitor campaign performance and deliver actionable insights using analytics and data-driven marketing approaches.Support the development of an integrated digital customer experience across multiple geographies.

Key Requirements

Bachelor's Degree in Marketing, Communications, Business, or a related discipline.5-10 years of experience in Digital Marketing, Content Marketing, Demand Generation, Marketing Communications, or related functions.Experience managing SEO, website optimization, content marketing, digital campaigns, and social media channels.Background within B2B environments is essential; candidates with a blend of B2B and B2C experience will be highly regarded.Proven ability to work across regional or global stakeholder groups in a matrix organization.Hands-on approach with the ability to balance strategy and execution.Experience utilizing marketing technologies, analytics platforms, CRM systems, and AI-enabled marketing tools.Strong communication and influencing skills with the ability to engage senior stakeholders.Prior exposure to Healthcare, Medical Device, Diagnostics, Life Sciences, Technology, Industrial, or other complex B2B industries will be advantageous. If you are interested in this role, please apply with your most updated CV attached. Contact: Alvin Yeo Zong Han (Lic No: R24126316 / EA No: 16S8194)Phone Number: +65 6027 2671