Digital Marketing Manager

Digital Marketing Manager – Washington, DCWashington, DC | Full-time | Monday–Friday | Office-basedLead Digital Strategy. Drive Meaningful Growth.Successful digital marketing takes more than running campaigns. It requires a clear strategy, a strong understanding of audiences, and the ability to turn performance data into decisions that deliver results. We’re looking for a Digital Marketing Manager in Washington, DC to oversee digital marketing initiatives, coordinate campaign execution, and strengthen the company's online presence.You’ll work across digital channels, content, campaign performance, and audience engagement to help achieve wider business objectives. This role is suited to someone who combines strategic thinking with practical execution, enjoys analyzing results, and can coordinate people and projects to keep marketing activity moving in the right direction.Key ResponsibilitiesDevelop and implement digital marketing strategies aligned with business objectives.Plan, coordinate, and manage campaigns across relevant digital channels.Oversee social media, email marketing, website content, and online promotional activities.Manage paid advertising campaigns and monitor budgets, targeting, and performance.Guide search engine optimization (SEO) initiatives to improve online visibility.Analyze website traffic, campaign engagement, conversion rates, and other key performance indicators.Use analytics and reporting tools to identify trends and opportunities for improvement.Prepare performance reports and communicate findings, recommendations, and campaign results.Coordinate content calendars, campaign schedules, and marketing deliverables.Work with creative, communications, and other internal teams to maintain consistent brand messaging.Research target audiences, competitors, and emerging digital marketing trends.Conduct campaign testing and use performance insights to improve results.Manage external agencies, vendors, or marketing partners where required.Monitor digital marketing budgets and support resource planning.Ensure marketing activities follow brand guidelines and relevant advertising and privacy requirements.Identify opportunities to improve marketing processes, audience engagement, and campaign efficiency.Skills and QualificationsExperience in digital marketing, campaign management, or a related marketing role.Understanding of digital marketing strategy, audience targeting, and campaign optimization.Familiarity with SEO, paid search, social media advertising, and email marketing.Experience interpreting campaign metrics and using data to guide decisions.Familiarity with tools such as Google Analytics, Google Ads, Meta Ads Manager, or similar platforms.Strong project management, organizational, and time-management skills.Excellent written and verbal communication.Ability to coordinate multiple campaigns and meet deadlines.Strong analytical thinking and problem-solving abilities.Confidence collaborating with different teams and communicating recommendations.Ability to adapt to changing platforms, audience behaviours, and marketing priorities.Relevant marketing education, training, or certifications are beneficial.Work DetailsPosition: Full-Time Digital Marketing Manager

Location: Washington, DCWork arrangement: Office-basedSchedule: Monday–Friday, during regular business hoursCompensation: Competitive pay based on experienceThe OpportunityAs a Digital Marketing Manager, you’ll help shape how the business reaches its audiences, communicates its value, and measures marketing success.

You’ll have the opportunity to influence campaign strategy, improve digital performance, and coordinate initiatives across multiple channels.This role offers scope to apply your marketing expertise, develop leadership and analytical skills, and contribute to the company's wider growth objectives.Apply TodayIf you’re looking for a Digital Marketing Manager position in Washington, DC where you can lead campaigns, make data-informed decisions, and contribute to digital marketing strategy, submit your current resume for consideration. Highlight your campaign experience, marketing platforms, measurable results, and examples of successful projects.We are an equal opportunity employer and consider qualified applicants in accordance with applicable law.