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DIGITAL MARKETING/SALES SPECIALIST

Deslog Training & Consulting (DTC) · Ikeja, Lagos State, Nigeria

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Company Description Deslog Training & Consulting Limited (DTC) is an ISO 9001:2015 certified training provider specializing in professional courses across Health, Safety and Environment (HSE), Oil & Gas, Business, Marketing, Finance, Leadership, Management, and ISO standards. As the training arm of Deslog Energy Services Limited, DTC delivers globally recognized training, ISO certification, and consultancy services tailored to industry needs. The organization’s strength lies in its certified, experienced professionals and leadership committed to meeting client requirements and local content regulations. With several years of experience, DTC has helped numerous companies, including multinationals, achieve globally accepted standards through ISO certifications and staff development. DTC is recognized as a trusted partner for organizations seeking high-quality, industry-relevant training and compliance support.Role Description The Digital Marketing/Sales Specialist is a full-time, on-site role based in Ikeja, ·        Develop and implement digital marketing strategies to increase brand awareness and business growth. ·        Carryout full circle sales from planning, probing, following up and closing sales from both corporate clients and individuals customers·        Manage and grow the company's social media platforms including Facebook, Instagram, LinkedIn, TikTok, X (Twitter), and YouTube. ·        Create, schedule, and publish engaging content including flyers, graphics, videos, articles, and promotional materials. ·        Execute email marketing campaigns and online promotional activities. ·        Plan, execute, and optimize advertising campaigns on Google, Facebook, Instagram, LinkedIn, TikTok, X (Twitter), and other digital platforms and monitor campaign performance.·        Increase online engagement, website traffic, and conversion rates.·        Generate qualified leads through digital marketing campaigns, networking, referrals, cold calling, and direct marketing. ·        Follow up on inquiries, quotations, proposals, and pending opportunities. ·        Convert leads into confirmed training registrations, contracts, and business engagements. ·        Promote and market the company's services to prospective clients. ·        Prepare quotations, proposals, presentations, and business correspondence. ·        Conduct sales meetings, presentations, and negotiations. ·        Achieve monthly, quarterly, and annual sales targets.·        Serve as the first point of contact for all visitors, clients, and inquiries (walk-in, phone, and email) ·        Responding to inquiries and convert leads into paying clients·        SEO & SEM: Optimizing our websites for search engines and managing paid search campaigns.QualificationsCandidates should possess strong skills in Social Media Marketing and Online Marketing to effectively promote DTC’s courses and services across digital platforms.Candidates should possess solid Digital Marketing and Web Analytics skills to plan campaigns, track performance, and optimize strategies based on data-driven insights.Candidates should possess excellent Communication skills, including clear written and verbal communication for client engagement, content creation, and internal collaboration.Relevant experience in sales, lead generation, and customer relationship management in a training, education, or professional services environment is beneficial.Familiarity with email marketing tools, CRM systems, and basic graphic design or content creation tools is an added advantage.Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience, is preferred.Ability to work on-site in Ikeja, manage multiple campaigns simultaneously, and meet targets within defined timelines.