Digital Marketing Specialist

Hiring: Digital Marketing Executive (3–4 Years Experience)Key Responsibilities Plan and execute end-to-end digital marketing campaigns for our brands and client brands. Manage and grow social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other relevant channels. Create, launch, and optimize paid advertising campaigns on Meta, Google, and other digital platforms. Develop monthly content calendars, campaign ideas, and digital marketing strategies. Create engaging content, write captions, and design basic creatives using Canva and AI tools. Monitor campaign performance, analyze data, and prepare reports and presentations using Microsoft Excel and PowerPoint. Manage website updates, SEO, Google Business Profile, email marketing, and other digital initiatives (preferred). Identify new growth opportunities and recommend innovative marketing ideas. Take complete ownership of the digital marketing function—from planning and execution to optimization and reporting. Work independently, meet deadlines, and consistently deliver measurable results.Skills & Requirements 3–4 years of hands-on experience in Digital Marketing. Strong knowledge of Meta Ads, Google Ads, SEO, Social Media Marketing, Google Analytics, and performance marketing. Proficiency in Microsoft PowerPoint, Microsoft Excel, Canva, Google Workspace, and AI tools such as ChatGPT. Ability to create presentations, reports, dashboards, and marketing collateral. Excellent written and verbal communication skills. Strong organizational, analytical, and problem-solving abilities. Creative mindset with attention to detail. Ability to multitask and manage multiple brands simultaneously. Experience working in an agency or handling multiple brands will be an added advantage.What We're Looking For A self-starter who enjoys working in a fast-paced startup environment. Someone who can independently manage the complete digital marketing function with minimal supervision. A results-driven professional who takes ownership, shows initiative, and delivers measurable business outcomes. A proactive team player with a positive attitude and a willingness to learn, experiment, and grow. Someone who believes in execution, accountability, and getting things done.