Digital Marketing Specialist

Glasshouse Digital is a digital advertising agency based in Kingsland. We run paid social and paid search for clients across property, retail, e-commerce and services. Property development is where we have made our name.We have taken more than 450 developments to market and we are the paid media supplier to some of the country's leading real estate firms, including Barfoot & Thompson, Bayleys, Colliers and Sotheby's, alongside publicly listed developers. Very few agencies in New Zealand work at this volume in the sector.About the roleThis role reports directly to the Performance Director and owns paid social delivery across our client portfolio. Meta is the primary platform. You will run more than 30 active development projects at any given time, plus clients in retail, e-commerce and services.You will work closely with our CEO, who leads the property side of the business and holds the client relationships across our development and real estate accounts.You will own campaign architecture, audience strategy, budget allocation and optimisation approach. You will make the calls and you will be accountable for the results.You will present performance directly to clients, in person and online. You will explain what is working, what is not, and what you are doing about it.If you have a genuine interest in real estate, this is a rare role. You will work across some of the biggest development projects in the country.What you will doOwn campaign strategy, structure and optimisation across the full paid social portfolioPlan and build campaigns for new developments coming to market, from brief through to launchManage budget pacing and performance against agreed KPIs across a large multi-client portfolioDirect our design team on creative, with clear feedback grounded in performance dataOwn copyProduce and present performance reporting, including the analysis and recommendations behind itLead client performance conversations as the senior paid social voice in the roomWhat you will bringAt least 3 years managing paid digital campaigns, ideally agency-side across multiple accountsDeep working knowledge of Meta Ads Manager and Business Suite, including campaign architecture, audience strategy, conversion tracking and testing frameworksA track record of owning accounts and performance outcomes, not just executing buildsStrong creative judgement, with the ability to brief designers and critique work against performanceReal ability with wordsAn exceptional communicator who can present, justify an approach and handle pushbackConfidence with reporting, data analysis and visualisation, turning numbers into a clear storyComfort using AI tools such as Claude as part of your daily workflowInterest in or exposure to the property sector is preferred but not requiredWhat we offer$90,000 to $110,000 depending on experienceYearly wellness benefit of $1,000Quarterly office eventsAnnual professional development budgetCentral Kingsland location