Digital Marketing Specialist

UltraFast Chargers is building its digital marketing function and is looking for a creative, analytical, and results-driven Digital Marketing Specialist to establish and grow our digital presence.This role is ideal for a hands-on digital marketing professional with 4+ years of experience who can build campaigns, strengthen our online presence, generate qualified B2B leads, and contribute to business growth.Job Details:Position: Digital Marketing SpecialistExperience: 4+ Years

Location: HyderabadQualification: Bachelor's Degree / MBA in Marketing, Digital Marketing, Communications, or a related field

Key Responsibilities

• Develop and execute digital marketing strategies aligned with business and sales goals
• Manage and grow social media channels, content calendars, campaigns, and digital presence
• Plan and coordinate engaging content for social media, website, campaigns, and marketing platforms
• Plan, manage, and optimize Google Ads, Meta Ads, and other relevant paid campaigns
• Implement SEO strategies including keyword research, on-page optimization, content optimization, and organic growth
• Drive qualified B2B leads and coordinate with Sales and Business Development teams to improve conversions
• Manage website content, landing pages, digital user experience, and conversion journeys
• Track campaigns, leads, conversions, ROI, and performance using relevant analytics and reporting tools
• Monitor competitors, market trends, and digital opportunities to improve visibility and customer acquisition
• Use AI tools for content ideation, research, copy development, campaign planning, insights, reporting, and workflow optimizationPreferred Skills:
• 4+ years of hands-on experience in Digital Marketing, Performance Marketing, or a related role
• Strong knowledge of Google Ads, Meta Ads, SEO, social media marketing, content marketing, and B2B lead generation
• Good understanding of Google Analytics, Search Console, Meta Business Suite, conversion tracking, and digital funnels
• Strong content writing, communication, campaign planning, and analytical skills
• Good understanding of basic graphic design principles including layout, typography, colour, composition, and visual hierarchy
• Ability to create clean, professional basic designs using Canva and other design tools
• Experience in EV, Electrical, Energy, Infrastructure, Automotive, or related industries is preferred
• Creative, proactive, organized, and comfortable taking ownership of digital marketing activitiesWorking Hours: 10:00 AM – 6:30 PMWorking Days: Monday – SaturdaySalary: As per industry standards / Based on experienceBe a part of India's growing EV charging ecosystem and play a key role in building the digital presence, market visibility, and growth engine of UltraFast Chargers.Apply at sales@ultrafastchargers.com