Director - Digital Marketing

ClassicTech is looking for an accomplished and forward-thinking Director - Digital Marketing to lead our next phase of brand visibility, digital growth and marketing transformation.This is a strategic leadership role responsible for building a strong, consistent and highly visible ClassicTech brand across digital, physical and media ecosystems, while creating measurable business growth.Key Focus Areas

• 360° Brand Leadership - Drive brand visibility across digital and physical touchpoints, including offices, branches, company vehicles, retail environments, hoarding boards and other customer-facing assets.
• Digital & Social - Lead social media, content strategy, creative direction, digital campaigns and the company’s overall online presence.
• Digital Customer Engagement - Own the first customer interaction across social media and digital channels, ensuring timely, professional and brand-aligned responses, with service-related matters appropriately escalated to the relevant support teams.
• Lead Generation & Acquisition - Build scalable lead-generation strategies through social media, digital campaigns, websites, landing pages, partnerships and other relevant channels, converting audience attention into qualified business opportunities and customers.
• Performance Marketing - Plan, execute and optimize campaigns across Meta, Google, YouTube, TikTok and other relevant platforms, with a strong focus on customer acquisition, conversion, efficiency and ROI.
• SEO & AEO - Strengthen organic search visibility and position ClassicTech effectively across emerging AI-powered search and answer platforms.
• Integrated Media - Strategically leverage TV channels, online portals, OOH/hoardings, print and other media to maximize brand reach, recall and market presence.
• AI & Marketing Transformation - Identify and implement AI, automation and emerging technologies to improve creative production, marketing efficiency, analytics and speed of execution.
• Data & Insights - Build a performance-driven marketing culture through campaign analytics, customer insights, competitor intelligence and continuous optimization.
• Leadership - Lead internal teams and external agencies/partners to deliver high-quality, consistent and impactful marketing initiatives.What We’re Looking ForA strategic and commercially minded marketing leader with strong experience in digital marketing, brand building, performance marketing, lead generation, content, media and analytics. Experience in telecom, ISP, technology, FMCG, e-commerce or other high-volume consumer businesses will be an advantage.The ideal candidate combines creative thinking with data-driven decision making, understands modern consumer behavior, embraces AI and technology, and knows how to turn marketing investment into brand growth, qualified leads and measurable business impact.If you are ready to build a high-visibility, technology-driven brand at scale, we would like to hear from you.Apply now and be part of the journey at ClassicTech.