Director Digital Marketing

The Director of Digital Marketing is responsible for leading digital marketing initiatives, overseeing a team of marketing professionals, driving client-facing digital strategies, managing vendor relationships, evaluating performance, and identifying innovative solutions that support business growth. This role provides strategic leadership across digital marketing channels while ensuring alignment with organizational goals and financial objectives.Key ResponsibilitiesWhat You'll DoDevelop and oversee digital marketing strategies across multiple campaigns, brands, and business initiatives.Lead, mentor, and grow a team of digital marketing professionals.Establish KPIs and optimize performance across paid media, social media, SEO, and other digital channels.Translate data and market insights into actionable business recommendations.Partner with internal stakeholders and clients to deliver innovative marketing solutions that drive measurable results.Evaluate and implement new technologies, tools, and processes to improve efficiency and performance.Manage vendor relationships, budgets, and marketing investments to maximize ROI.Support new business efforts through strategic presentations, recommendations, and marketing expertise.QualificationsExtensive experience in digital marketing strategy, performance marketing, analytics, and client-facing consulting.Proven leadership experience managing and developing high-performing teams.Strong analytical, financial, and business planning skills.Experience managing multiple projects and competing priorities in a fast-paced environment.Excellent communication, presentation, and relationship-building abilities.Proficiency with digital marketing technologies, analytics platforms, project management systems, and reporting tools.Ability to work independently while collaborating effectively across departments and stakeholder groups.Preferred CompetenciesStrategic thinking and business acumen.Data-driven decision making.Budget management and financial analysis.Vendor negotiation and contract management.Team leadership and talent development.Process improvement and operational efficiency.Client relationship management and consultative problem solving.