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Director Marketing - Hitech Industry

Dextpro · San Francisco Bay Area

قدّم وتابع مع أبلاي إيدج
Our client is a global leader in consulting and technology services.We are currently hiring for a strategic, high-impact marketing leader to lead global marketing for Hitech and Software Vertical. Based in the Bay Area, this role sits at the intersection of brand, growth, and revenue, with a clear mandate to build the marketing function from the ground up, elevate presence in the global tech ecosystem, and drive measurable pipeline impact.ResponsibilitiesBuild and Scale a Global Marketing OrganizationStand up and scale a global marketing team with core hubs in the Bay Area and IndiaHire, develop, and lead a high-performing, distributed teamEstablish a modern, agile, and outcome-driven marketing operating modelOwn the Global Marketing StrategyDefine and execute the end-to-end marketing strategy across brand, digital, PR, analyst relations, events, and ABMBuild and manage an integrated marketing plan aligned to business growth prioritiesShape positioning across Software & SaaS, Semiconductor, Hardware, Networking, New tech and Deep Tech (AI, Quantum, Crypto)Elevate the Brand in the Bay AreaDrive thought leadership, media visibility, and analyst positioningRepresent at industry forums, executive events, and ecosystem platformsDrive Demand & PipelineBuild always-on demand generation programs across digital and field channelsDeliver high-quality pipeline and measurable revenue impactPartner with sales on campaign planning, execution, and performance trackingLead Strategic Account Marketing (ABM)Own ABM strategy for top global technology accountsDrive “market-of-one” programs for priority clients and large dealsSupport strategic pursuits with tailored messaging, content, and executive engagementDevelop relationships with analysts, media, partners, VCs, and academiaDrive joint marketing with alliance partnersAnchor presence in key industry events and communitiesCollaborate Across Marketing FunctionsWork closely with services marketing, geography marketing, brand, digital, ABM, analyst relations, and communications teamsEnsure strong alignment between global strategy and local executionDrive integrated campaigns by bringing together multiple marketing teams into a unified go-to-market approachInfluence stakeholders across business, sales, and marketing leadershipNavigate complexity and drive alignment across global and regional teamsBuild a collaborative, high-performance marketing cultureSuccess MetricsBrand: Market perception, analyst positioning, share of voice.Demand: campaign performance, digital engagement, meetings, follow-ups.Revenue Impact: Marketing-influenced pipeline and deal wins.ABM: Strategic account engagement and growth, Customer satisfaction score.Qualifications13-15+ years of B2B marketing experience in technology / IT services / consultingProven track record of building teams and scaling marketing functions from scratchStrong ability to collaborate across multiple marketing teams and drive alignment in a matrix organizationStrong understanding of global technology ecosystem and Silicon Valley landscapeExperience working with large enterprise tech clients (ISVs, semiconductor, SaaS, etc.)Demonstrated success in ABM, demand generation, and integrated marketingAbility to influence senior stakeholders and drive cross-functional alignmentStrong executive presence, storytelling, and communication skillsExperience leading global, distributed teamsBachelor’s degree required; MBA preferred