Director of Digital Experience

About RUARUA is a forward-thinking institution for cross-cultural arts education and creative innovation in the Middle East that fosters bold ideas that inspire progress and transform society by cultivating industry and academic collaboration and rethinking creative education, all while creating a space for global ideas to flourish in a culturally inspiring environment.Our VisionTo be an inspiring beacon of knowledge for future generations, integrating culture and arts, empowering students to discover passions and develop talents while fostering creativity and cultural exchange.Our MissionTo cultivate an innovative educational environment in culture and arts, delivering cutting-edge programs that foster cultural and artistic engagement, enriching both the Saudi and global communities.`Our AspirationsThe leading cultural university across the Middle East and North Africa.Ranked among top 50 universities worldwide specializing in cultural education.A global hub for cultural education and knowledge exchange.General AccountabilitiesStrategy and PlanningContribute to the development of D&T’s strategy and business plan providing input from Digital Experience standpoint.Develop the operational plan for Digital Experience in line with D&T’s business plan.Implement plans and provide input to enable achievement of Digital Experience’s goals that support D&T’s overall strategic plans.Budget ManagementDiscuss Digital Experience section’s budgeting requirements with top management and provide input to D&T’s overall budgeting process.Ensure effective utilization of Digital Experience section’s budget, and report accurately on progress made and challenges encountered.Investigate and propose implementing initiatives that result in positive financial impact for Digital Experience and mitigate financial and operational risksPolicies, Processes, and ProceduresLead the design and implementation of Digital Experience section’s policies and procedures covering all areas of activity so that all relevant procedural / legislative requirements are fulfilled while delivering high impact and achieving results.Stay up to date on leading practices and new trends related to Digital Experience and identify recommendations for corrective measures and improvements.Monitor day-to-day activities to ensure compliance with stipulated policies and procedures.Periodically review policies, processes, guidelines and procedures related to Digital Experience to ensure alignment with RUA's requirements and evolving market trends.People ManagementParticipate in the identification and recruitment of key talent.Guide, mentor and support direct reports to execute duties according to set policies and processes.Develop individual performance objectives, provide necessary support, evaluate/appraise team and provide regular feedback on performance.Establish a high-performance working environment and promote RUA's values.Project ManagementLead and guide project management teams in planning and organizing functional or organizational projects.Manage and control projects to ensure project cycle completion and commitment to guidelines, i.e. cost, budget, timelines, scope, and quality, and monitor and maintain RUA's quality and standards.Job Summary:Leads the Digital Experience section by shaping user-centered digital experiences across the university's digital channels. The role develops UX standards, content governance, information architecture, and accessibility practices while guiding research, testing, and continuous improvement to deliver clear, consistent, and effective experiences aligned with D&T and Operations priorities.Job Specific AccountabilitiesExperience DesignConduct user research, journey analysis, and usability testing to identify pain points and improvement opportunities across digital experiences.Define and maintain UX standards, design system patterns, and accessibility requirements to ensure consistent, inclusive, and intuitive experiences.Develop service blueprints and user journeys to translate institutional needs into effective digital experiences.Analyze user behavior and feedback to inform design enhancements, personalization opportunities, and experience improvements.Continuously test, refine, and improve interfaces and workflows using UX best practices and performance data.Generate insights and recommendations on usability and experience performance to support leadership decision-making.Content Strategy & Information ArchitectureDefine and enforce content standards to ensure digital content is clear, consistent, and aligned with institutional priorities.Develop and maintain information architecture, including content structure, navigation, and discoverability across digital channels.Establish and manage content lifecycle practices to ensure digital content remains accurate, relevant, and up to date.Collaborate with academic and administrative teams to align content strategy with user needs and institutional objectives.Support governance of digital content by ensuring consistency in tone, structure, ownership, and review cycles.Contribute to user-centered experience design by ensuring content supports usability, accessibility, and ease of navigation.Governance, Adoption & Continuous ImprovementFacilitate training and awareness programs to promote adherence to UX, accessibility, and digital experience standards.Evaluate emerging technologies and UX trends to continuously elevate the user experience across digital channels.Partner with D&T teams and business stakeholders to prioritize digital experience improvements and remove delivery blockers.Monitor service performance and user feedback to identify risks, opportunities, and continuous improvement actions.Skills Requirements:Creativity And AdaptabilityCustomer OrientationExcellence ExecutionCommunication And CollaborationKnowledge And Experience:8+ years of progressive experience in digital experience, UX, content strategy, web governance, or digital product leadership, including experience leading cross-functional initiatives, and at least 4 years of experience in managerial positionsStrong background in user research, service design, accessibility, design systems, information architecture, and content governanceProven ability to translate stakeholder needs into practical digital improvements and measurable user experience outcomesEducation And Certifications:Bachelor degree in a related discipline is requiredMaster degree in human-computer interaction, digital design, information systems, communication, marketing, or a related field is preferredCertifications in UX design, accessibility, service design, content strategy, or project management are an advantageWhy joining RUA:RUA represents a platform for discovery, a space where talent is nurtured, and a gateway for Saudi art and culture to the world. We welcome you to join us on this exceptional journey. Together, we will shape the ambitious cultural future of the Kingdom and inspire the world.As the first of its kind in the MENA region, RUA serves as a center of creativity, knowledge, and innovation, contributing to shaping the future of Saudi Arabia’s cultural ecosystem and creative economy, driving the growth of Saudi Arabia’s cultural sector in alignment with Saudi Vision 2030.