Director of Growth Marketing
Strativ Group · New York, United States
Apply & track with Apply EdgeDirector of Growth MarketingCompensation: $180-220,000 Base Salary + Early-Stage Equity Package
Once the office opens, you will be in-office 5 days a week for the first 3–6 months during the initial build phase, transitioning to a standard hybrid schedule (3 days in-office) thereafter.About the RoleWe are a high-growth, early-stage B2B SaaS startup seeking an ambitious, data-driven Director of Growth Marketing to serve as our founding growth and demand gen leader.As our first Growth Marketing hire, you will own our pipeline target and architect our growth engine from 0 to 1. You will be a multi-channel strategist and practitioner, directly designing and executing programs across Enterprise ABM, Paid Media, Organic Content/SEO, and Field Marketing to drive predictable, efficient revenue growth.Key Responsibilities (What You'll Build)Enterprise ABM Architecture: Design and execute high-touch 1:1, 1:Few, and 1:Many ABM playbooks for target enterprise accounts. Activate intent data, build personalized landing experiences, and align closely with Sales/SDR teams to accelerate pipeline velocity.Paid Media & Performance Channels: Manage and scale paid acquisition channels (LinkedIn Ads, Search, Display, Capterra/G2). Drive qualified pipeline while continuously optimizing CAC, payback periods, and conversion rates.Organic Content & SEO Growth: Establish an organic growth engine. Partner with subject matter experts to produce SEO-optimized, high-intent content and thought leadership that captures target buyers.Field Marketing & Executive Events: Plan and execute targeted field marketing events, VIP dinners, roundtables, and key industry conference activations to engage enterprise decision-makers in high-value, face-to-face settings.Full-Funnel Analytics & MarTech: Own the growth tech stack, set up multi-touch attribution, track full-funnel conversion metrics, and rapidly iterate on experiments to scale revenue efficiently.Must-Have Qualifications (Non-Negotiable)Founding / Early Growth Leadership: You must have been a Founding Growth Marketer or Founding Marketing Team Member in an early-stage B2B SaaS startup environment.Early-Stage Scaling Track Record: Proven track record of scaling pipeline from scratch at the Seed or Series A stage with lean budgets and high velocity.Multi-Channel & ABM Mastery: Demonstrated hands-on expertise spanning Enterprise ABM, Paid Media, Organic Content/SEO, and Field Marketing.Player-Coach Mentality: Equally skilled at high-level strategy and rolling up your sleeves—ready to write ad copy, set up tracking, organize field dinners, and manage campaigns yourself.