E-commerce Manager, Korea

Job DescriptionAs the E-commerce Manager of our official brand website, taking full P&L responsibility to drive scalable revenue growth. You will lead end-to-end e-commerce operations—from inventory and 3PL fulfilment to high-traffic collection drops—bridging HQ strategies with local commercial success.Accountabilities – Key Result Areas1. E-Commerce Strategy & P&L OwnershipTake ownership of the E-commerce channel's Profit & Loss, driving scalable revenue growth while managing operational costs to ensure profit marginsDefine A Bathing Ape® online strategy to drive online sales performance, enhance customer engagement, and strengthen brand presence across digital channels.Develop and execute annual and quarterly digital business plans aligned with the brand’s global strategy and local market dynamicsLead financial planning, budgeting, and forecasting processes for the digital business, proactively adjusting strategies to optimize performance.Monitor and analyze key business metrics, including sales, conversion, traffic, customer acquisition, retention, and ROI, to drive data-informed decision-making and continuous improvement.2. Customer ExperienceOversee the complete online customer lifecycle, driving a seamless shopping experience that maximizes customer satisfaction, conversion, retention, and long-term brand loyalty.Continuously evaluate customer feedback, behavior, and market trends to identify opportunities for enhancing the digital shopping experience.Partner closely with internal and external stakeholders to optimize website functionality, usability, personalization, and conversion performance.Establish and monitor customer experience KPIs, ensuring service excellence and customer satisfaction are consistently achieved.3. Supply Chain & LogisticsManage and maintain good relationships with third-party logistics providers (3PLs), warehousing partners, and fulfilment vendors to ensure service levels align with brand standards.Oversee the end-to-end fulfilment process, guaranteeing seamless last-mile delivery and minimizing dispatch lead timesEstablish and implement SOPs, automation initiatives, and operational best practices to support future business growth and operational excellence.4. Digital Inventory & Buying StrategyLead digital demand forecasting and collaborate closely with the Buying team to optimize stock allocation for the online channelSecure and manage digital-exclusive inventory, ensuring the right product mix to maximize online salesStrategically manage inventory flow and prevent out-of-stock scenarios or system crashes during high-hype, high-traffic collection dropsPartner with Marketing and Merchandising teams to deliver successful digital campaigns and product launches, ensuring commercial and operational excellence throughout.Experience / Qualification Requirements7+ years of e-commerce business management experience in the fashion/retail industry, with a proven track record of P&L ownership and driving scalable revenueHands-on experience operating and scaling an official brand website is requiredDeep understanding of the digital supply chain, including demand forecasting and buying strategyStrong proficiency in operating e-commerce platforms with hands-on experience in managing system stability during high-traffic digital campaigns and exclusive collection dropsStrong analytical and financial acumen to forecast budgets, analyse sales data, and make agile, data-driven business decisionsAgile cross-functional leader capable of seamlessly bridging Marketing, Buying, and Logistics teams to ensure flawless commercial operationsDetail-oriented, highly organized, and capable of managing multiple initiatives simultaneously while maintaining operational excellence.Possess a strong sense of ownership, accountability, and entrepreneurial mindset with a proactive approach to problem-solving.Excellent communication and stakeholder management skills, with the ability to influence and collaborate across local and global teams.Strong command of spoken and written English and Korean to effectively collaborate with Global HQ and local stakeholdersAll data collected is for recruitment purpose only.