Ecommerce Visual Merchandiser

Role SummaryOwn the day-to-day presentation, curation and discoverability of our products online, bringing a genuine sense of home styling and interior design to how the site looks, feels and converts. The role combines creative judgement with commercial and customer insight to improve product discovery, conversion and mix performance.ResponsibilitiesSite MerchandisingCurate and maintain category pages, PLPs, collections and key onsite experiences, ensuring the right products are featured, prioritised and presented effectively.Act as the style and taste gatekeeper across the ecommerce experience, ensuring consistency across PDPs, category pages, homepage and campaigns.Analyse category and product performance from a merchandising perspective, identifying issues with product selection, positioning, imagery or presentation and acting on them.Product Discovery & Local TailoringOwn product discoverability across navigation, collections, filters, search and product recommendations, including cross-sell and “complete the look” opportunities.Adapt global product strategy and innovations to local customer preferences, working closely with Product Development on execution and launches.Own the seasonal and campaign merchandising calendar, coordinating product prioritisation with Marketing and launch schedules.Content & InspirationCurate inspiration-led ecommerce experiences including style guides, room-based collections, buying guides and other content that helps customers visualise products in their homes.Partner with Marketing and Creative on photography, styling and content, providing product curation and creative direction.Identify opportunities for new content and merchandising experiences that improve product understanding, engagement and conversion.Performance & Commercial ContributionTrack key ecommerce metrics including PDP conversion, category performance, product engagement and mix, using data to inform merchandising decisions.Drive merchandising-specific share of mix targets across key product categories and strategic products.Partner with Ecommerce, Marketing and Commercial teams to test, optimise and improve the online customer journey.Trend & Competitive ResearchRegularly monitor competitor websites, home decor brands, interior design publications and ecommerce trends.Identify relevant trends and opportunities to improve local product presentation, styling and customer experience.Bring a strong point of view on local customer tastes and how our product range should be presented online.RequirementsBackground in visual merchandising, interior design, styling, home decor, furniture or related retail.Strong creative eye combined with commercial judgement and comfort using data and basic ecommerce metrics.Ecommerce experience required; Shopify experience is a plus.What We're Looking ForA commercially minded creative who understands that great ecommerce merchandising is about more than making a website look good. You have strong taste, understand how people shop for their homes, are comfortable forming a point of view, and can use data to continuously improve how our products are discovered, presented and sold.