Founding GTM

GTM / Founding Commercial Hire — LondonOur ClientA 3-person, pre-seed AI startup building an AI-native revenue workspace designed for salespeople, rather than another sales tool built primarily for management. Founded in 2025, they've raised >£425k+, backed by a specialist early-stage fund alongside angels from Shopify, Nike, UiPath and Apple. The product has already been validated with sellers and sales teams at UiPath, Databricks, Dell and Snowflake, with a Snowflake Accelerator partnership being formalised. They're targeting £300-500k ARR by early 2027, before pushing beyond £1m ARR and raising their seed round.What You'll Get£55k base with OTE up to ~£90k, plus equity (exact allocation TBC). You'll join at genuine ground-floor stage, working directly with the founder and owning a huge part of how the company goes to market. This isn't joining an established sales team and inheriting someone else's playbook. You'll have the opportunity to build the commercial engine from scratch and earn significantly more scope as the company grows.What You'll DoYour mandate is simple but ambitious: win the first 1,000 customers and build the engine capable of winning the next 10,000. You'll personally win early customers, figure out repeatable acquisition channels, own self-serve conversion and monetisation, and turn bottom-up product adoption into enterprise pipeline. Alongside selling, you'll build the systems behind it, instrumenting CAC, funnel, conversion and pipeline, while feeding customer insight directly into pricing and packaging decisions.What You'll NeedYou'll have personally carried a sales number and hit it, with a genuine appetite for pipeline generation and the hands-on work required to create early traction. They're looking for someone who thinks beyond simply closing deals into funnels, systems and data, with real builder or entrepreneurial energy. You'll be comfortable with ambiguity, motivated by ownership and excited by the prospect of creating a GTM motion that doesn't exist yet. Years of experience matter less here than hunger, drive and the ability to build as you sell.