Full stack shopify developer

About the roleWe are looking for a hands-on Shopify Developer & E-commerce Manager to own and manage the end-to-end Shopify ecosystem for Craft & Glory. This role requires a strong blend of technical expertise (Shopify Liquid, backend operations) and an understanding of conversion-driven e-commerce experiences.You will be responsible for building high-performing landing pages, managing the Shopify backend, and continuously optimizing the website for growth and seamless user experience.It is an on-site job. Location: Udyog Vihar Phase 4, GurugramKey Responsibilities:1. Shopify Development & CustomizationBuild and customize Shopify themes using Liquid, HTML, CSS, and JavaScriptDevelop high-converting landing pages for campaigns, product launches, and collectionsImplement custom features and enhancements beyond standard Shopify capabilities2. Website Management (Backend & Operations)Manage the Shopify backend including product cataloguing, collections, tagging, and inventorySet up and manage discounts, coupons, bundles, and promotional campaignsHandle customer accounts, login systems, and overall site functionality3. Conversion Optimization & UXOptimize product pages, collection pages, and landing pages for higher conversion ratesImprove site speed, mobile responsiveness, and overall performanceWork closely with marketing and content teams to execute campaigns seamlessly4. Integrations & Technical MaintenanceIntegrate third-party apps, payment gateways, and tools as neededTroubleshoot bugs, errors, and performance issuesEnsure smooth functioning of all website elements and customer journeys5. Analytics & Continuous ImprovementMonitor website performance metrics (conversion rate, bounce rate, etc.)Suggest and implement improvements based on data and user behaviorConduct A/B testing for landing pages and key flowsRequired Skills and Qualifications:3–5 years of experience working with Shopify (agency or D2C brand preferred)Strong proficiency in Shopify Liquid, HTML, CSS, and basic JavaScriptHands-on experience with Shopify backend operations (cataloguing, discounts, orders, etc.)Experience in building landing pages with a focus on conversionsFamiliarity with Shopify apps and integrationsUnderstanding of UX/UI principles and e-commerce best practicesGood to HaveExperience with CRO tools and A/B testingBasic understanding of analytics tools (Google Analytics, Shopify Analytics, etc.)Exposure to performance marketing workflowsCompensationBudget: Up to ₹8 LPA (based on experience and fit)Why Join Us?Opportunity to work closely with founders and build a fast-growing D2C brandOwnership of the entire e-commerce experienceHigh impact role with direct influence on revenue and growth